#Japan #Tokyo #Soy Milk #Kikkoman #Pikachu

Kikkoman Launches Fun Pikachu-Themed Soy Milk for Kids

Kikkoman Soy Foods has exciting news for parents and their growing children! On March 23, the company is set to release the first-ever kids' soy milk product known as 'Soy Milk Kids: Mildly Sweet Milk Flavor'. This new drink is designed to captivate young fans of the popular Pokémon series with its eye-catching Pikachu packaging, making soy milk both enjoyable and nutritious for children.

What is 'Soy Milk Kids'?

Research conducted by Kikkoman highlights that many parents are eager to provide their children with nutritious options that contribute to their healthy development, particularly in terms of protein intake. The 'Soy Milk Kids: Mildly Sweet Milk Flavor' offers an easy way for children to consume the essential nutrients they need during their growth phases. This soy milk features a gentle sweetness that's tailored to be palatable for kids, and the attractive Pikachu design encourages them to reach for it.

Packaged conveniently in a 160ml size, it's perfect for young ones who are just starting their journey with soy milk.

Features of 'Soy Milk Kids'

1. Nutritional Benefits for Growth
Each 160ml carton contains 5.6g of protein and 203mg of calcium, equivalent to that found in regular milk. This makes it a smart choice for parents who want to ensure their children receive the right nutrition in a yummy format.

2. Easy to Drink with Mild Sweetness
The soy milk is sweetened using sugar and fructo-oligosaccharides, creating a delightful taste that kids love, making it easier for them to drink compared to traditional soy milk.

3. Appealing Pokémon Design
To make the product even more appealing, Kikkoman has chosen to incorporate designs featuring Pikachu, one of the most beloved characters from Pokémon. This fun design resonates with children, providing them with a reason to choose soy milk for their snack time. There are four different designs available, which allows children to select their favorite.

Through the launch of 'Soy Milk Kids: Mildly Sweet Milk Flavor', Kikkoman aims to introduce children to the delicious possibilities of soy milk, contributing to their healthy growth and development.

Kikkoman continues to innovate with various flavors and offers inspiration on how to integrate soy milk into daily diets. Their commitment to providing nutritious and enjoyable soy products remains steadfast.

In conclusion, 'Soy Milk Kids' serves as a fantastic opportunity for introducing children to a healthy beverage that pairs taste with essential nutrients, paving the way for lifelong healthy eating habits. Parents can look forward to seeing this delightful product on store shelves nationwide starting on March 23, 2026!

For customer inquiries, Kikkoman Soy Foods can be reached at 0120-1212-88. For media inquiries, please contact Kikkoman's Corporate Communications Department at 03-5521-5811.

Additional Information about Soy Milk

Soy milk is categorized under food labeling regulations, divided into three primary categories: 'Soy Milk', 'Processed Soy Milk', and 'Soy Milk Drinks'.

• - Soy Milk: Must contain a minimum of 8% soy solids.
• - Processed Soy Milk: Requires at least 6% soy solids.
• - Soy Milk Drinks: Includes two subclasses: (A) juice-added must have at least 2% soy solids, (B) others must have at least 4% soy solids.

Domestic Production Trends

The domestic production of soy milk in Japan was recorded at 411,000 kiloliters in 2024, with unprocessed soy milk reaching a historic high of 137,000 kiloliters.

Stay tuned for more updates on Kikkoman's innovative product line and their ongoing commitment to nutritious offerings for all ages.