We Act! Expansion
2026-02-23 01:29:50

Expansion of We Act! Sanrio's Innovative Edutainment English Schools

We Act! Expands with New Locations



The innovative edutainment English conversation school, We Act!, a collaboration between the motivational Yaruki Switch Group and Sanrio, is set to open two new locations in Tokyo on March 1, 2026. These new schools, We Act! Shirokane Takanawa and We Act! St. Luke's Tower, will cater to children from kindergarten to junior high, offering a unique experience that blends education with entertainment through the beloved Sanrio characters.

Exploring the Concept of Edutainment


The term edutainment, which combines education and entertainment, is at the heart of We Act! Here, students engage in creative movie-making exercises that not only develop their English language skills but also help them foster the vital ability to navigate an unpredictable future by thinking critically and collaborating with others. In this immersive environment, children can take on roles, express themselves differently than usual, and uncover new facets of their identities. The goal is to empower students to believe in their potential and develop the skills necessary to carve their own futures.

Unique Features of We Act!


1. Immersive Experience with Sanrio Characters


The classrooms are designed to resemble real film studios, where Sanrio characters appear as movie production staff to motivate students, encouraging them to participate fully in the movie production activities rather than viewing it as mere learning. This environment stimulates enthusiasm and fosters creativity.

2. Cultivating Essential Life Skills


The We Act! program fosters three pivotal skills essential for shaping one's future:
  • - Self-Efficacy: Students are encouraged to think independently, make decisions, and take action through activities like memorizing lines and self-expressions at auditions.
  • - Collaborative Capability: By working with peers on activities like voice acting and rehearings, children learn to cooperate and create together, reinforcing their teamwork skills.
  • - Imaginative Faculty: Students are urged to envision not just the known world but a future full of possibilities by immersing in roles and expressing creatively.

3. The Motivation Method


Utilizing over 50 years of expertise, the Yaruki Method has been developed to nurture students' intrinsic motivation and create a supportive learning environment that encourages self-growth and continuous learning.

New Locations Overview


We Act! is set to open two campuses in convenient urban locations:
  • - We Act! Shirokane Takanawa
- Address: 3-1-5 Higashi Gotanda, Shinagawa-ku, Tokyo (1-minute walk from Takanawadai Station, A1 exit)

  • - We Act! St. Luke's Tower
- Address: 1F St. Luke's Tower, 8-1 Akashi-cho, Chuo-ku, Tokyo (7-minute walk from Tsukiji Station, 3 exit)

Exclusive Opening Campaign


To celebrate the simultaneous opening, We Act! is offering a special campaign:
  • - The first 30 applicants will receive an exclusive membership set valued at 11,000 yen that includes:
- Lesson bag
- Script file
- Card case
- Pass case
  • - The campaign runs until April 30, 2026, or until all the sets are claimed.

Testimonials from Parents


Parents of students enrolled in We Act! express their satisfaction:
  • - "Even with minimal English experience, my child was able to participate joyfully and even memorize lines from other students! I anticipate this program will enhance their teamwork and imaginative skills." (Father of a first-grade boy)
  • - "Working alongside older children and fostering collaboration made this experience not only about English but also about developing empathy." (Mother of a third-grade boy)

Sign Up for Free Trial Lessons


Before the official opening, We Act! invites prospective students to sign up for free trial lessons to experience the fun of movie-making with Sanrio characters.
Available via dedicated pages or by phone:
  • - Shirokane Takanawa: Link
  • - St. Luke's Tower: Link
  • - Phone: 0120-79-0415 (10:00 AM - 6:00 PM, except Sundays and holidays)

Join us at We Act! where learning English is just the beginning of your child's creative adventure!


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