Packers and Tork Join Forces for 5th Annual Tackle Hygiene Campaign

Packers and Tork Join Forces for 5th Annual 'Tackle Hygiene with Every Catch'

As the Green Bay Packers kick off their season with their home opener at Lambeau Field, they are once again partnering with Tork, the professional hygiene brand by Essity, for the ongoing campaign titled 'Tackle Hygiene with Every Catch'. This is the fifth consecutive year that these two organizations have come together to advocate for better hygiene practices while also giving back to the community.

Planned to run through the first five home games of the Packers' season, this initiative aims to raise awareness about the importance of proper hygiene. Tork and the Packers have been diligent in providing local community partners with essential hygiene products that significantly impact the environment and enhance personal hygiene. This year, for each catch that the Packers make during these five games, Tork will donate $250 worth of sustainably produced hygiene products—up to a maximum of $30,000—specifically to Rawhide Youth Services, a nonprofit dedicated to aiding at-risk youth and their families.

Justin Wolf, the director of corporate partnerships sales activations for the Packers, expressed enthusiasm about this year's campaign. He remarked, "We’re proud to partner again with Tork on the Tackle Hygiene campaign. We've consistently relied on Tork hygiene products, both on game days and in our daily lives. We look forward to creating a positive impact in the community while cheering for Packers catches. Through this campaign, our fans can learn about hygiene's importance and sustainability as they support their favorite team. Here's to another successful season of Tackle Hygiene with Every Catch!"

Since its inception, this partnership has already contributed over $111,750 worth of sustainable hygiene products to various local charities across Northeast Wisconsin. This year's recipient, Rawhide Youth Services, has a long-standing reputation for providing critical support to at-risk youth and their families through various programs, including residential care, education, and community-based counseling. Celebrating its 60th anniversary this year, Rawhide focuses on creating a structured environment where young people can develop life skills, tackle behavioral and mental health issues, and strive for a brighter future. The connection between the Packers and Rawhide is particularly poignant, as it was founded with the support of iconic Packers quarterback Bart Starr and his wife, Cherry, who have played a crucial role in its ongoing mission.

Cindy Stilp, the Marketing Communications Director at Essity, highlighted the importance of maintaining cleanliness in venues like Lambeau Field, which hosts over 80,000 fans on game days. “Maintaining a clean and hygienic environment is critical at stadiums like Lambeau Field as well as in our communities,” she stated. "In collaboration with the Packers, we proudly lead community initiatives like Tackle Hygiene with Every Catch to ensure hygienic experiences for fans while simultaneously giving back to the local community."

Tork, the official hygiene product supplier of towels, tissues, napkins, and sanitizers to Lambeau Field, showcases its commitment to supporting both hygiene practices and the community's well-being.

Founded in 2024, Tork is recognized globally for offering professional hygiene solutions across various sectors, including restaurants, healthcare, education, and industrial facilities. Their products encompass a full range of hygiene items, designed with a focus on sustainability and functionality. As an integral part of Essity, Tork operates in over 110 countries, making it a trusted partner for hygiene solutions.

Essity, the parent company of Tork, is a leading organization in the hygiene and health industry worldwide. With a mission to eliminate obstacles to well-being, Essity's range of products and services benefits a billion people globally. The company is renowned for its market-leading brands, including TENA and Tork, among others. Having garnered significant success, Essity generated approximately $14 billion in net sales for 2024 and employs around 36,000 individuals.

As the football season unfolds, both the Packers and Tork invite fans to participate in this campaign not only to cheer for their team but also to promote positive hygienic practices and contribute to a noble cause. To discover more about Tork and its initiatives, visit Tork's official website. Additionally, you can find out more about Rawhide Youth Services and their important work by checking Rawhide's website.