#Japan #Tokyo #HIT #Minami Aoyama #Prada Japan

New Digital Signage in Minami Aoyama

In November 2025, the advertising company Hit Co., Ltd. will officially launch the 'Minami Aoyama Antique Street Hit Vision,' an outdoor digital signage featuring five screens totaling 96.25 square meters. This new addition will be located at the entrance to the Antique Street building on National Route 246, facing Aoyama Street. To mark its opening, Hit will showcase exclusive advertising videos from Prada Japan for the initial two weeks.

About 'Minami Aoyama Antique Street Hit Vision'

This striking digital signage is positioned at the bustling intersection of Minami Aoyama 5-chome, a key thoroughfare in the fashion-forward Omotesando area. The digital screen utilizes the entire face of the building, boasting a size that allows it to attract the attention of both pedestrians and drivers alike. Its low height makes it prominently visible, and its design allows for a variety of display options. Businesses can utilize both synchronized screen display across the five surfaces, as well as switch between static imagery and video content for impactful advertising. The strategic location also makes it ideal for reaching affluent consumers traveling towards Roppongi, Azabu, and the Bayshore Highway.

Supporting Outdoor Advertising in Omotesando

The establishment of the 'Minami Aoyama Antique Street Hit Vision' marks Hit's second outdoor digital signage deployment in the Omotesando area. Previously, Hit has operated the 'OMOSAN Syncro,' a large digital screen setup with three stages and six surfaces located near the Omotesando intersection. With this new signage, Hit aims to enhance and diversify its advertising promotions within the Omotesando area, thereby offering more comprehensive promotional strategies for businesses.

Overview of 'Minami Aoyama Antique Street Hit Vision'

• - Name: Minami Aoyama Antique Street Hit Vision
• - Location: Omotesando
• - Specifications:

- Roof: 6.25mm pitch
- Wall: 5.95mm pitch

• - Dimensions:

- Roof (A): 7,500 mm (H) x 6,500 mm (W)
- Upper Wall (B): 2,000 mm (H) x 5,000 mm (W)
- Upper Wall (C): 3,000 mm (H) x 5,000 mm (W)
- Lower Wall (D): 2,500 mm (H) x 5,000 mm (W)
- Lower Wall (E): 2,000 mm (H) x 5,000 mm (W)

• - Total Area: 96.25 m² across five screens
• - Broadcast Hours: 7 AM to 12 AM (17 hours of broadcasting daily)
• - Audio: None

About Hit Co., Ltd.

Established in 1991, Hit Co., Ltd. is a leading advertising firm specializing in outdoor advertising, particularly billboards. The company's philosophy centers around creating groundbreaking media that transforms outdoor advertising and sets new industry standards. With a focus on large-scale DOOH and traditional billboard solutions, Hit continuously strives to meet the evolving needs of businesses in the advertising landscape.

Company Information

• - Name: Hit Co., Ltd.
• - CEO: Hideki Fukai
• - Address: 10th Floor, Ginza 6 Chome Square, 6-17-1 Ginza, Chuo-ku, Tokyo
• - Founded: February 1991
• - Website: hit-ad.co.jp