Luup's Involvement in Yuzuzumi Book Night
On June 28, 2025, Luup Co., Ltd., headquartered in Shinagawa, Tokyo, will be participating in the Yuzuzumi Book Night organized by the Sumida Ward. This event will take place in front of Keisei Hikifune Station, running from 4 PM to 8 PM. Luup's mission is to create infrastructure that transforms urban mobility by establishing a sharing service for electric micromobility, which they initiated in 2020. The event aims to promote safe travel, alongside iU, a professional university specializing in information management and innovation, which is also based in Sumida.
Background of the Event
Collaborating since February 1, 2023, with iU, Luup has been actively working on tackling transportation challenges faced by the Sumida community. The Yuzuzumi Book Night aligns with their goal of fostering community connections through encouraging traffic safety awareness. Attendees will be engaged with various interactive activities, including a quiz focused on traffic rules designed to enlighten and entertain.
What to Expect at Yuzuzumi Book Night
The Yuzuzumi Book Night creates a friendly atmosphere where guests can read books, enjoy tea, and participate in workshops. In addition, on-site vendors will offer an array of items, including coffee, baked goods, and books. This event emphasizes creating a welcoming space for individuals of all ages to connect and share experiences.
Collaborative Efforts
Many partners will enrich the event, including:
- - Hikifune Library will provide discarded books and organize storytelling sessions.
- - Chiba University students will set up sensory rooms and conduct workshops stimulating the five senses, enhancing the ambience.
- - Lakeland University will offer English storytelling sessions for children.
- - Luup and iU will run traffic safety quizzes to interact with visitors and create enjoyable connections.
Workshops and Activities
A workshop will feature relaxing bottle-making activities where participants can craft their own calming sensory bottles, using water, oils, beads, and sparkles. The cost will be 500 yen for adults and 100 yen for children.
Event Schedule
The book reading schedule includes:
- - 4:00 PM to 5:00 PM: Storytelling and glove theater by the library.
- - 5:30 PM to 6:00 PM: English book readings by Lakeland University.
- - 6:30 PM to 7:00 PM: Adult storytelling sessions conducted by former nursery school teachers.
Additionally, visitors can enjoy the grassy area for reading books and furniture borrowings provided for relaxation. Sensory tents will also be set up to allow guests to experience a soothing environment through lights and fragrances.
Luup’s Mobility Services
Luup offers sharing services of electric kickboards and assist bicycles that can be accessed via their smartphone app. The pricing starts at a base fee of 50 yen and an additional 15 yen per minute, providing a flexible and eco-friendly commuting option. Utilization of the electric kickboards requires age verification and passing a traffic rules test through the Luup app, ensuring the safety of all users.
For more insights about our ongoing initiatives and operations, visit
Luup's official website.
Conclusion
The Yuzuzumi Book Night is not just an opportunity for leisure and enjoyment but also a platform for Luup to engage with the community, reinforce safety awareness, and promote sustainable mobility solutions. Join us in this festivity to shape a safer and more connected urban environment.