mixsoon Joins Target Beauty Studio
In an exciting development for skincare enthusiasts, mixsoon, a prominent name in the K-Beauty sphere, is set to launch its products at Target Beauty Studio starting September 10, 2026. With a commitment to using only clean, minimal, and vegan ingredients, mixsoon is on a mission to make skincare accessible to everyone.
A New Era for Beauty
Target Beauty Studio is not just another beauty outlet; it represents a sophisticated destination for premier and emerging beauty brands, making it the perfect platform for mixsoon to showcase its offerings. The launch will see mixsoon's globally recognized best-sellers, including their soothing and calming skincare lines as well as the popular PDRN product line, available at over 600 Target locations and online on Target.com.
Based in Seoul and founded in 2020, mixsoon's philosophy revolves around the belief that effective skincare arises from high-quality, well-sourced ingredients delivered through simple, single-ingredient-focused formulations.
Signature Products
Mixsoon's product portfolio features an array of Korean-sourced ingredients ranging from powerful beans to Centella Asiatica, promising real results for consumers. Notably, their flagship
Bean Essence has gained fame for its unique formulation that includes a meticulous 72-hour low-temperature extraction process. This innovative technology allows for producing a gentle yet powerful essence that is suitable for all skin types.
Remarkably, the Bean Essence has seen sales exceeding 2.85 million units worldwide as of 2025, solidifying its status as a global bestseller. At the Target Beauty Studio, shoppers will find a selection from mixsoon's signature lines:
- - Bean Line: Renowned for its nourishing properties derived from fermented Korean beans.
- - Centella Asiatica Line: Celebrated for its soothing and restorative qualities.
- - PDRN Collagen Line: Known for enhancing skin elasticity and hydration.
Some of the hero products that will be featured include the Bean Essence, Bean Sunscreen, PDRN Collagen Cream, and Eye Serum, all designed with a focus on clean and effective skincare solutions.
A Meaningful Partnership
Jooup, the CEO of mixsoon, expressed enthusiasm regarding the partnership with Target, stating, "For mixsoon, meeting Target's consumers means far more than simply expanding into another retail channel. We’re genuinely excited to introduce mixsoon—skincare that lets you care for your skin in a clean and effective manner—within Target, an iconic American shopping destination."
Target Beauty Studio Concept
Target Beauty Studio offers a curated experience, highlighting not only mixsoon’s products but also a selection of 90 esteemed national and global beauty brands. This initiative enhances the shopping experience by providing access to over 1,600 items across various beauty categories, including skincare, cosmetics, haircare, fragrance, and more.
The reimagined beauty space ensures that customers can discover and sample products in an exceptional setting, complete with dedicated Beauty Advisors and exclusive offers for Target Circle members.
With this launch, mixsoon aims to solidify its presence in the American market, connecting with a broader audience who values purity and efficacy in their skincare routines. As K-Beauty continues to gain traction worldwide, the collaboration with Target marks a significant step forward for the brand, introducing its clean and effective product philosophy to consumers everywhere.
For more information about mixsoon and its products, you can visit
mixsoon.us.