#Japan #Visa #Tokyo #Apple Pay #Touch Payment

Visa and Apple Pay Unite for Exciting Cashback Campaign

Visa Japan has officially announced the launch of its "Touch with Visa Discount Campaign" using Apple Pay, set to run from June 11 to July 19, 2026. This initiative aims to enhance the shopping experience for consumers by promoting contactless payments via Apple Pay, following the third installment of the nationwide cashless payment promotion project that started in February.

During the campaign, Visa cardholders can benefit by registering for the Visa discount and setting their card up in Apple Pay. Each time they use Apple Pay for a Visa contactless transaction of 1,000 yen or more (including tax), they become eligible for a chance to receive cashback of up to 500 yen. Notably, newcomers—those who have not conducted any transactions with their Visa card in the past six months—will enjoy a doubled cashback opportunity on their first roulette draw.

Emphasizing Touch Payments

With the rising popularity of contactless payments in Japan, approximately 64% of Visa's face-to-face transactions now utilize this technology. The campaign seeks to make the payment process as seamless and convenient as possible. Visa aims to provide consumers with an enhanced experience, where they can perform transactions smoothly using just their mobile devices, making daily shopping easier than ever.

Ritsu Doan, a professional soccer player and the face of Visa's Apple Pay campaign, commented on the initiative, stating how important it is to have smooth, stress-free experiences both on and off the field. He emphasized that using Apple Pay for Visa's contactless payments allows him to complete transactions with ease and security amidst his busy schedule. Doan expresses his hope that many people will seize the opportunity to experience the comfort of contactless payments during the campaign.

Campaign Highlights

Here are the significant details of the campaign:

• - Campaign Name: Touch with Visa Discount Campaign
• - Duration: June 11, 2026 - July 19, 2026 (early termination possible)
• - Eligibility: Visa cardholders who register for the Visa discount and set up their cards on Apple Pay.
• - Cashback Structure:

- 1st Prize: 500 yen (1% winning chance)
- 2nd Prize: 100 yen (8% winning chance)
- 3rd Prize: 5 yen (91% winning chance)

Participation in the Visa discount opportunity requires prior registration of an email address and card number with Visa. Consumers can use their registered Visa cards at participating stores nationwide that support Apple Pay’s contactless payments. To be eligible for the cashback drawing, participants must follow the specified entry method within 240 hours of receiving the confirming email from Visa discount.

Note that consumers can enter the cashback lottery up to 25 times with a single Visa card, providing ample chances to win cashback rewards.

For further campaign details, check the link below:
Visa's Campaign Information

In addition, several card issuers, such as Sumitomo Mitsui Card Company and Mitsubishi UFJ NICOS Co., are offering additional promotions, so be sure to visit their websites for more information.

The Advantages of Apple Pay

Apple Pay allows users to store credit, debit, and prepaid cards in the Apple Wallet app on devices like the iPhone and Apple Watch. It offers a secure and simplified method of payment via touch and seamless online transactions while protecting users' personal information. By employing advanced encryption, Apple ensures that actual card numbers are not stored on devices or transmitted to merchants, thereby maintaining high levels of privacy and security.

To know more about Apple Pay, visit Apple Pay. Keep in mind that you need the latest iOS version to use Apple Pay.

About Visa

As a global leader in electronic payments, Visa connects consumers, businesses, financial institutions, and governments across over 200 countries and territories. Visa's mission is to build the most innovative, reliable, and secure digital payment network, contributing to the prosperity of individuals, businesses, and economies worldwide. For more information, visit Visa’s official site.