#Japan #JA Town #Oita #Natsuhonoka

Discover Premium Oita Rice at JA Town

JA Town, the direct-delivery online shopping site operated by JA ZEN-NOH, is excited to announce the launch of sales for the renowned Natsuhonoka rice from Oita Prefecture. From February 5, 2024, customers will have the opportunity to purchase the high-quality R7 (2024 crop) Natsuhonoka rice in 10 kg bags, which is known for its excellent quality and taste.

Located in a region where 70% of the land is covered by mountains, Oita boasts rich water resources from its rivers and abundant spring water in hilly areas. These natural attributes, coupled with significant temperature variations between day and night, contribute to Oita's reputation as a prime rice-growing area, less affected by droughts.

Natsuhonoka rice, a variety developed from the well-known Nikomaru, has been officially introduced in Oita since the 2024 crop year. Its standout features include uniform grain size, just the right amount of sweetness, and a delightful sticky texture. This rice promises to elevate any meal, making it an essential addition to your pantry.

Special Campaign and Pricing

To celebrate achieving 1 million members, JA Town is also hosting the “Celebration! New Year Life Support Campaign” from January 7 to early February 2024. During this promotional period, customers can purchase selected products, including the exquisite Natsuhonoka rice, without any shipping fees, as JA ZEN-NOH will cover the costs. It’s a fantastic opportunity to stock up on premium rice while enjoying additional savings.

Product Details:

• - Name: Natsuhonoka Rice (R7 Year Crop) 10 kg (Two 5 kg bags)
• - Price: 7,900 yen
• - Purchase Link: Natsuhonoka Rice

Customers who spend over 10,000 yen on eligible products during the campaign will automatically enter a drawing for a chance to win a JA Town gift card worth 5,000 yen, accompanied by a limited-edition hand towel featuring the site’s mascot, Jeta. This exciting addition adds an enticing incentive to shop during this special campaign.
For more details on the campaign, check the official link: Campaign Details

About JA Town

JA Town aims to connect consumers directly with agricultural producers through its theme, “Let’s enjoy delicious Japan.” The platform allows various local agricultural cooperatives throughout Japan to deliver seasonal agricultural and livestock products online directly to customers, promoting richer lifestyles through food. The charming mascot of JA Town, Jeta, symbolizes this commitment to quality and community.
Visit JA Town for more great local products.

For the latest updates, including seasonal offers and fresh produce announcements, follow the official JA Town account on X (formerly Twitter): JA Town Official.