A Shift from Appearance Care to Body Care
The recent Gifu Pink Ribbon Event in Gifu City served as a platform for Tokyo Placenta to conduct a survey aimed at understanding women's attitudes towards beauty and health. The focus was particularly on different age groups and their concerns regarding inner care and awareness of placenta-based products. Here's a closer look at the survey findings:
Overview of the Gifu Pink Ribbon Survey
On October 4th, Tokyo Placenta organized this survey targeting participants of the Gifu Pink Ribbon Event, which is designed to raise awareness about breast cancer screenings and women’s health issues.
Survey Details:
- - Date of Survey: October 4, 2025
- - Participants: Attendees of the Gifu Pink Ribbon Event
- - Total Respondents: 115 women (self-reported)
Key Findings
1.
Majority of Respondents in Their 40s and 50s:
The survey revealed that a significant number of respondents were in their 40s (around 40%) and 50s (25.2%). There was also a notable representation from respondents in their 30s (16.5%), 60s (14.8%), and a smaller percentage from those in their 20s (3.5%). This demographic skew highlights the event’s appeal among the working-age population, especially those at mid-life transitions.
2.
Concerns About Skin Issues:
The primary beauty and health issue reported by 87 respondents was skin concerns, particularly “spots and wrinkles.” Following this, fatigue (51 respondents) and coldness/swelling (50 respondents) were also significant concerns. Interestingly, it was observed that respondents in their 40s were particularly sensitive to issues around skin aging and fatigue, marking a distinct concern that aligns with age progressions.
3.
Discrepancies in Gynecological Check-Ups:
The survey results indicated a divide in regular gynecological check-ups, with 45 women stating they regularly receive screenings, 87 having done so in the past, and 41 stating they've never undergone a check-up. This indicates a gap in health awareness, especially when considering that early detection of breast cancer is highly recommended for women starting in their 30s.
4.
Awareness of Placenta Products:
While 82 women claimed to have merely heard of placenta products, only 17 had actually used them, and merely 7 were current users. This shows a significant gap in understanding and transitioning from awareness to actual usage among women aged 40 and older, who are beginning to notice changes in their bodies.
5.
Interest in Inner Care, Particularly Gut Health:
The survey also shed light on growing interest in inner care, with “gut health” receiving the highest interest at 38.4%. This trend is likely fueled by increasing media coverage linking gut health to beauty. Following this interest were supplements/drinks (33.5%) and hormonal balance (24.4%), reflecting a growing awareness of health from within.
Conclusion
Tokyo Placenta, produced by Ichiman Farcos, is dedicated to enhancing women's health through quality health and beauty products and has its headquarters in Gifu. They are particularly passionate about initiatives that uplift women, aligning with the SDGs (Sustainable Development Goals) and supporting female empowerment.
The survey indicates a strong trend toward seeking internal care for both beauty and health among women. As part of the campaign promoting breast cancer screenings, the Gifu Pink Ribbon initiative acts as a vital platform for both awareness and support, ensuring that women can cultivate beauty and health while being well-informed and secure in their choices.
At the event, Gifu City Mayor Shibahashi enjoyed a tasting session of placenta drinks at the booth, further highlighting the community's engagement and enthusiasm for health and beauty awareness initiatives.