#USA #Las Vegas #COO #JSA #Barb Mitchell

JSA Elevates Barb Mitchell to Chief Operating Officer

In a significant move highlighting its commitment to strategic growth, JSA, a leading global marketing agency tailored for the digital infrastructure sector, has announced the promotion of Barb Mitchell to the role of Chief Operating Officer (COO). This ascent not only underscores JSA's intention to enhance its operational capabilities but also reflects the agency's dedication to serving its expanding client base with excellence.

Barb Mitchell's journey with JSA spans over eight years, where she has played a pivotal role in shaping the agency's approach to client engagement and operational efficiency. With her extensive experience in creating effective marketing strategies for both large Canadian telecom companies and well-known Fortune 500 brands like Heineken and Coca-Cola, her contributions have been crucial in accelerating JSA's growth trajectory.

As she steps into her new role, Mitchell will focus on optimizing operational strategies across various domains, including resource management, training, and strategic execution. Jaymie Scotto Cutaia, the founder and CEO of JSA, emphasizes the importance of nurturing talent from within the organization, stating, "Barb's career progression at JSA exemplifies our commitment to inspiring and promoting exceptional talent. Her visionary leadership has been instrumental to our success, and we are excited to support her in this new capacity."

Expressing her enthusiasm about the promotion, Barb stated, "I am honored to take on this role and further my dedication to JSA’s core values of collaboration, innovation, and operational excellence. I look forward to enhancing our services and supporting our clients with cutting-edge solutions."

JSA's internal environment fosters long-term employee engagement and satisfaction, with over 35% of its workforce remaining with the company for over five years. This high retention rate is indicative of the supportive workplace culture and opportunities provided for career advancement.

In her expanded role, Mitchell will oversee daily operations, internal efficiency improvements, and the development of strategic client offerings. Her visionary approach aims to not only elevate JSA's operational framework but also strengthen its brand presence and service offerings in a highly competitive digital landscape.

About JSA

Founded two decades ago, JSA has successfully positioned itself as a leader in marketing innovation, providing a diverse range of services including Brand Strategy, Public Relations, Digital Marketing, and Event Planning. The agency serves a multitude of sectors, particularly focusing on industries such as telecommunications, energy, and data centers.

Notably, JSA has earned accolades as an Inc. 5000 company for four consecutive years from 2021 to 2024, has been listed among the PRNEWS Agency Elite Top 100 from 2022 to 2024, and received recognition as 'Best Industry-Focused Agency' by the Bulldog PR Awards in 2021 and 2023. This recognition reflects the agency's unwavering commitment to excellence and innovation in a rapidly evolving marketplace.

With a global presence across North America, Europe, Asia, Africa, and South America, JSA is dedicated to empowering industry leaders via strategic marketing, strategic storytelling, and showcasing unparalleled expertise in the field. For more information on how JSA can enhance your marketing efforts, visit jsa.net. Join the conversation by following JSA on LinkedIn, YouTube, and X.