Aegis Living Strengthens Leadership with Michael Graham as EVP of Sales
Aegis Living, a prominent name in the realm of assisted living and memory care, has recently unveiled a significant addition to its leadership team: Michael Graham, who has been appointed as the Executive Vice President of Sales. This strategic decision marks a pivotal moment for the company as it continues to innovate and expand its services across its 39 senior living and memory care communities located in Washington, California, and Nevada.
Michael Graham brings an impressive background to Aegis Living, with over 15 years of experience in sales leadership within the luxury hospitality sector, private clubs, and destination experiences. His recent role as Senior Vice President of Sales at Arcis Golf saw him managing a national team responsible for 70 locations, including private and resort clubs. Before that, Graham spent nearly two decades with Encore Global (formerly PSAV) as the Vice President of Strategic Accounts, Luxury, where he oversaw a substantial revenue stream across prestigious hotel chains, such as Four Seasons and Hilton Worldwide.
Dirk Burghartz, President of Aegis Living, has expressed his confidence in Graham’s capabilities, stating, “Michael understands what it means to deliver five-star service at scale. He has built high-performing teams in some of the most discerning hospitality environments, and he leads with integrity, empathy, and accountability.” This focus on high-quality service is essential as families increasingly seek senior living solutions that feel like a genuine home.
In his new role at Aegis Living, Graham aims to align the sales strategy with the company's unique blend of luxury design and innovative care programs. His initiatives will encompass enhancing training and development for community sales leaders, refining response mechanisms to family needs, and strengthening collaborations with healthcare providers and referral professionals who rely on Aegis Living for their clients.
Graham has articulated his vision for Aegis Living, emphasizing the importance of creating personalized experiences for families during what is often a monumental decision-making process. He remarked, “Choosing senior living is one of the most important decisions a family will ever make. Our responsibility is to listen deeply, guide honestly, and ensure that every interaction is imbued with a personal touch.”
Graham's leadership ethos revolves around concepts of trust, transparency, and providing opportunities, especially for emerging leaders and underrepresented demographics. His close partnership with operational and clinical teams is set to further ensure that sales commitments seamlessly translate into resident and family experiences, distinguishing Aegis Living in a competitive market.
With more than 25 years in the business, Aegis Living has earned recognition for its boutique, purpose-built communities and specialized memory care programs. Its culture, celebrated for being a great place to work, continues to attract the right talent to enhance the living experiences of its residents.
This recent leadership appointment indicates Aegis Living's unwavering commitment to excellence as it continues to elevate the standard of senior living, merging the principles of world-class hospitality with compassionate care. As it moves forward under Graham’s guidance, Aegis Living is poised to not only meet but exceed the evolving needs of families seeking senior living solutions.
In a rapidly changing landscape of assisted living, Aegis Living’s proactive approach to enhancing its sales strategy serves as a testament to its dedication to providing quality care while fostering an environment where residents can feel truly at home. Families looking for senior living options will soon find that, under Graham’s leadership, Aegis Living is more committed than ever to living up to its promise of delivering exceptional care and service.