#United States #Denver #Health-E Commerce #FSA Store #HSA Store

Health-E Commerce® to Showcase Innovative Engagement Tools at ECFC Symposium 2025

Health-E Commerce®, the parent brand of FSA Store® and HSA Store®, is gearing up to display its cutting-edge engagement tools for flexible spending accounts (FSA) and health savings accounts (HSA) at the 38th Annual ECFC Symposium. This significant event will take place in Denver from August 5 to 7, 2025, bringing together industry leaders to discuss innovations in health account management.

At the symposium, Health-E Commerce will feature their state-of-the-art e-commerce technology that aims to revolutionize the user experience for account holders and third-party administrators (TPAs). By enhancing participant engagement and simplifying the FSA/HSA processes, these tools are designed to alleviate confusion around the eligibility and use of tax-free funds.

Presentation Highlight

Itamar Romanini, the Vice President and General Manager of HSA Store, will be a key speaker at the event. His session titled "Increasing HSA Education to Increase the Bottom Line" is slated for Thursday, August 7, from 3:00 PM to 3:50 PM. This presentation will explore strategies to boost participant engagement through improved educational resources.

Health-E Commerce’s involvement in the ECFC Symposium aligns with its mission to support the education of consumers regarding their health and financial well-being. The company believes that informed consumers are empowered to make better decisions regarding their healthcare expenses, thereby improving their financial health long-term.

Tools and Resources for Consumers

The Health-E Commerce suite of resources includes the HSA Learning Center and FSA Learning Center, which offer hands-on articles and guides aimed at helping individuals navigate their health accounts effectively. Additionally, the searchable eligibility lists available at FSAstore.com and HSAstore.com are commonly utilized by consumers wanting to ensure their purchases meet eligibility requirements.

The company also provides tools such as the HSA Expense Dashboard and HSA ExpenseTracker™ App which help users manage HSA receipts effortlessly. These tools not only facilitate efficient expense tracking but also enhance users’ overall experience with their HSA accounts.

Steve Jackson, the Senior Vice President of Sales at Health-E Commerce, expressed enthusiasm about participating in the symposium. "ECFC is a pivotal voice in the flexible compensation space, and their ongoing educational efforts are crucial for industry evolution. We're proud to sponsor this event and advocate for increased consumer knowledge and engagement through Itamar Romanini's insights on HSA education,” he stated.

Health-E Commerce Mission and Impact

Since its inception, Health-E Commerce has fostered a commitment to enlightening users about the potential benefits of FSAs and HSAs. With over 70 million consumers enrolled in pre-tax health accounts, the company plays an essential role in steering dialogues around the expansion of eligible products and telehealth services. Through their exclusive pre-tax health and wellness offerings, they remain at the forefront of direct-to-consumer e-commerce in this domain.

In addition to their focus on health accounts, Health-E Commerce supports social causes through its Caring Mill® brand, which donates a portion of every purchase to the Children's Health Fund. This dedication to addressing critical health issues combined with their product offerings positions Health-E Commerce as a leader in both commerce and community impact.

As the date of the ECFC Symposium approaches, attendees can look forward to engaging discussions and the unveiling of groundbreaking tools that promise to enhance the flexible benefits landscape significantly. With a focus on education and innovation, Health-E Commerce is set to make a lasting impression on the future of health account management at this year's event.