#Japan #Osaka #Namba Marui #GOB Corporation #Osaka Popup

Osaka Pop-Up Store: A Boost for Local Entrepreneurs

In a unique initiative to support local businesses, GOB Corporation is hosting a pop-up store titled "Osaka New Goods Shopping Street" at Namba Marui from January 22 to January 27, 2026. This event aims to provide an exceptional platform for 17 selected companies from the Osaka region to present their innovative products directly to consumers.

GOB Corporation, led by CEO Yasuhiro Takaoka, is dedicated to investing in the worldviews of entrepreneurs - a mission that has led to their collaboration with the Osaka Industrial Association. They have been instrumental in developing support programs for small and medium enterprises looking to expand their market reach.

Understanding the Market Needs

One of the key challenges that many local entrepreneurs face is understanding customer needs and developing products that not only meet those needs but also attract buyers. The Osaka Industrial Association recognized a common desire among local businesses for better sales channels, which propelled the development of a program designed to bridge this gap.

Through the pop-up event, companies will have the opportunity to engage with potential customers, observe their interactions, and gather invaluable data related to purchasing habits. This direct feedback will be crucial for refining products and marketing strategies moving forward.

Overview of the Program

The sales practical update program consists of four main components designed to facilitate a comprehensive sales experience:
1. Reassessing Product Value and Target Audience: Participants will begin with educational sessions to clarify their product's value and identify their target customers. This initial step ensures that companies are in tune with their consumer base before launching sales.
2. Creating Retail Space: Following the initial assessments, the next phase involves developing a retail space that effectively communicates the value of the products. Entrepreneurs will learn how to set up appealing displays and promotional materials that resonate with customers.
3. Product Sales at Namba Marui: Over the course of three days, the selected companies will operate their pop-up store within Namba Marui, putting the insights gained from earlier sessions into practice. This live environment provides a real-time venue for selling and understanding customer feedback.
4. Reflection and Product Enhancement: After the sales period, participants will reconvene to analyze customer interactions, draw conclusions, and strategize improvements for their products. This iterative process fosters ongoing refinement influenced by direct consumer input.

Event Details and Participation

The pop-up store is open to the public with no reservations or entrance fees required, inviting a broad audience to experience the innovative offerings.

• - Location: Namba Marui B1F & 1F Kalendarium
• - Address: 3-8-9 Namba, Chuo Ward, Osaka, 542-0076, Japan
• - Duration: January 22 (Thursday) to January 24 (Saturday) and January 25 (Sunday) to January 27 (Tuesday)
• - Operating Hours: 11:00 AM to 8:00 PM, except for the 24th and 27th, ending at 7:00 PM due to event setup and teardown.

For more information, please check the special website of the Osaka Industrial Association at osaka-takeoff.com.

Participating Companies

This exciting initiative will feature a diverse range of businesses, including Eggplant, Seikado, Mujimo, HASHICO, Senshun Sojika, and many more, each bringing forth unique products to captivate the local market.

About GOB Corporation

GOB Corporation operates under a visionary approach to invest in entrepreneurs and their worldviews. By fostering an environment free from pressure for immediate profit, GOB enables businesses to prioritize their unique visions in a competitive market. They employ a unique guest entrepreneur system that enriches the business development framework through accumulated experiences and knowledge cultivated within the organization.

• - Establishment: August 19, 2014
• - Location: 2-14-9 Hatsuodai, Shibuya, Tokyo
• - Website: gob-ip.net

The Osaka pop-up store initiative is more than just an event; it's a testament to the resilience and creativity of local businesses aiming to evolve in a constantly changing market.