#None #Dublin #Google #Publift #Publisher Monetization

Publift Achieves Premier Partner Status

In a significant milestone for the advertising technology industry, Publift has been recognized as a Google Certified Publishing Partner (GCPP) Premier. This distinction is awarded to partners that demonstrate exceptional performance and a strong commitment to enhancing the monetization capabilities of publishers. With this accolade, Publift reinforces its position as a leader in the domain of publisher monetization.

What Does Premier Status Mean?

Attaining Premier status in the GCPP program indicates that Publift has exceeded rigorous standards set by Google. The Premier designation is reserved for those partners who consistently meet exclusive program criteria, demonstrating a proven track record in delivering high-quality results. Partners at this level are recognized not only for their size and scale but also for their dedication to providing innovative solutions that help publishers maximize their revenue potential.

David Bickell, the Head of Operations at Publift, commented, "Earning GCPP Premier status is a testament to the deep collaboration we have with our publishers and the consistent operational excellence our team delivers every day." His remarks highlight the pivotal role of teamwork and dedication in achieving such a prestigious recognition. 

Enhanced Support and Insight for Publishers

As a GCPP Premier Partner, Publift gains access to additional support and benefits from Google. This includes enhanced reporting capabilities, yield optimization tools, and tailored support, all designed to empower publishers in their monetization strategies. Brock Munro, GM of Product at Publift, emphasized, "This achievement underscores the quality and reliability of our product offering, and the strong enterprise-grade partnerships we've built."

With these advanced resources, Publift is better equipped to help publishers navigate the increasingly complex ad ecosystem and make informed decisions that lead to greater profitability.

A Commitment to Sustainable Growth

From its inception in 2015, Publift has been dedicated to helping digital and enterprise publishers enhance their programmatic ad revenue by leveraging cutting-edge technology and strategic insights. The firm now supports over 900 publishers across more than 60 countries, underscoring its global reach and the effectiveness of its solutions.

Amy Jansen-Flynn, the Managing Director, expressed her excitement, stating, "Having recently joined Publift, I’m thrilled to be part of the team at such a pivotal time in the company’s growth. Achieving GCPP Premier status is a great recognition of the incredible work our teams deliver every day."

The GCPP Premier designation not only represents a badge of honor but also reflects Publift’s commitment to promoting transparency and innovation in the advertiser-publisher relationship. The company's goal is to facilitate sustainable growth for its partners through trustworthy technology and collaborative service.

Industry Recognition and Awards

Apart from its recent milestone, Publift has been lauded in various other ways, acquiring accolades such as the Deloitte Technology Fast 50 and Fast 500 Asia Pacific awards multiple times. These recognitions further establish its reputation as an innovator in the tech space, particularly in the realm of publishing and advertising. Publift continues to receive accolades for its pioneering efforts to help publishers unlock more revenue from their ad inventory while maintaining an excellent user experience. 

Conclusion

In conclusion, Publift's journey as a Google Certified Publishing Partner Premier is more than a title; it reflects years of dedication to improving publisher monetization standards and operational excellence. With a global team dedicated to serving publishers, Publift is poised to continue its mission of fostering growth within the publishing landscape. As they look ahead, the company remains committed to innovating and delivering world-class monetization solutions that enable publishers to thrive long into the future.