#USA #Boston #AI Defense #Allure Security #Digital Fraud

Allure Security Secures $17 Million Series B Funding

Allure Security, a leading company in AI-driven disinformation defense, has recently announced the completion of a $17 million Series B funding round. This round, spearheaded by Riverside Acceleration Capital, witnessed participation from existing investors such as Curql Collective, Glasswing Ventures, and Gutbrain Ventures, bringing Allure Security's total funding to an impressive $43 million.

The urgency for such funding comes at a time when digital fraud, particularly AI-enabled deception, is reaching alarming heights. According to recent reports from the FBI, cybercrime losses have surged to $16.6 billion—indicating a 33% increase from the previous year. Notably, phishing and spoofing attacks have become prevalent, and deepfake fraud attempts have skyrocketed by an astounding 3,000% over just one year. Allure Security is strategically positioned to address this growing crisis.

With impressive growth metrics, Allure Security has flourished over the past two years, boasting a remarkable 350% increase in demand for its platform. Currently, the company serves over 300 customers, and its detection technology evaluates more than 10 million digital assets each day. In 2025, Allure's systems were reportedly capable of identifying impersonation attacks against over 700 financial institution brands, solidifying its reputation in the industry. Notable clients incorporating Allure's solutions include The Kraft Group, AmTrust Financial, Campbell's, Palo Alto Networks, VyStar Credit Union, and Webster Bank.

Josh Shaul, CEO of Allure Security, emphasized the company's core mission, stating, "Customers don’t need another stream of alerts. They require a partner that takes full responsibility for the outcome." He proudly highlighted the company’s integrated model, which unifies autonomous AI agents with expert human judgment, allowing them to prioritize both speed and accuracy in addressing digital threats.

Michael Israel, CIO of The Kraft Group, remarked on the impact Allure Security has made, saying, "When we first engaged with Allure Security, we discovered a scope of brand impersonation we didn’t know existed—counterfeit storefronts, fraudulent ads, and misleading content targeting our brands across the web and social media. Allure now manages detection and takedown across our entire portfolio, resolving threats in hours rather than days, making them an essential part of our brand protection strategy."

Zak Ray, Partner at Riverside Acceleration Capital, praised Allure Security, citing its unique capacity to tackle AI-driven deception effectively. He stated, "Their ability to detect impersonation early, respond autonomously, and operate efficiently makes them a standout in this market."

As the financial sector grapples with the burgeoning issue of brand impersonation, Allure Security continues to demonstrate speed and broad coverage in combating these threats. Nick Evens, President and CEO of Curql Collective, expressed pride in being part of Allure's journey, stating, "Brand impersonation is one of the fastest-growing threats facing financial institutions of all sizes, and credit unions are experiencing this firsthand."

The increasing recognition of disinformation security has led Gartner to categorize it as one of the Top 10 Strategic Technology Trends. They predict that by 2028, half of all enterprises will adopt solutions in this area—a significant jump from less than 5% at present. With the latest funding, Allure Security plans to deepen its AI-native platform further, expand its go-to-market team, and venture into new verticals beyond financial services.

For more information about Allure Security and its innovative offerings, visit alluresecurity.com.

About Allure Security

Allure Security is pioneering the field of AI-native disinformation defense. Their cutting-edge platform identifies and dismantles digital impersonation threats—covering areas such as phishing sites, forged executive identities, rogue mobile apps, and organized disinformation campaigns across the web, social media, and even the dark web. Combining AI detection, patented deception technologies, and a dedicated 24/7 Security Operations Center, Allure Security empowers businesses to identify threats earlier and neutralize them faster. Based in Boston, the company is backed by key investors, including Riverside Acceleration Capital, Curql Collective, Glasswing Ventures, and Gutbrain Ventures.

About Riverside Acceleration Capital

Riverside Acceleration Capital (RAC) specializes in supporting B2B software companies through diverse strategies, offering growth equity and loans designed to facilitate critical milestones. RAC is dedicated to partnering with founders to drive growth, leveraging extensive industry experience and operational expertise for long-term value creation. Having supported over 90 B2B companies since its establishment in 2016, RAC is part of The Riverside Company.