HAYAH and APRIL Team Up to Revolutionize Health Insurance in the UAE

HAYAH and APRIL Partnership: A New Era for Health Insurance in the UAE

In a groundbreaking move to enhance health insurance offerings in the UAE, HAYAH, a digital life insurer based in Abu Dhabi, has forged a strategic alliance with APRIL, a leading global player in insurance distribution and services from Lyon, France. This partnership aims to deliver world-class health insurance solutions specifically designed for the diverse needs of the UAE’s rapidly growing population, particularly its sizeable expatriate community.

The collaboration marks the rollout of a novel suite of health insurance products, including International Private Medical Insurance (IPMI), which is now available for customers across the UAE, starting with Dubai. This initiative highlights HAYAH's commitment to providing comprehensive, customizable health coverage for individuals, families, and businesses—both locally and internationally.

Meeting Diverse Needs

HAYAH recognizes the unique challenges faced by expatriates living in the UAE, who have specific healthcare requirements that differ significantly from local residents. Through this partnership, HAYAH leverages APRIL's extensive international expertise to create tailored insurance solutions that enhance affordability and access to quality healthcare.

Mohamed Seghir, CEO of HAYAH, expressed his enthusiasm about the partnership, noting, "HAYAH is proud to partner with APRIL to introduce digital-first health insurance solutions to the UAE. As a local who has ties to Lyon, it's a privilege to collaborate with a company that shares the culture of my hometown. Our focus is on ensuring that individuals and businesses in the UAE have immediate access to innovative health coverage that combines both value and convenience."

The new offerings will not only cater to individuals but will also extend to cover businesses, reflecting HAYAH's dedication to customer-centric service. The management believes that by simplifying the health insurance process, they can significantly enhance customer satisfaction and address the pressing needs of UAE residents.

Commitment to Innovation

APRIL’s Romain Di Meglio, Head of IPMI for Asia and the Middle East, shared his insights into the partnership, stating, "HAYAH's focus on innovation and customer-centric solutions aligns perfectly with APRIL's mission of simplifying health insurance access. The fusion of our global capabilities with HAYAH's digital approach promises a significant leap towards offering comprehensive health solutions that align with the varied needs of the UAE's dynamic population."

The partnership is anticipated to extend its offerings to more locations across the region in the near future, providing even greater access to high-quality health protection through digital platforms. As health insurance continues to evolve, the HAYAH and APRIL alliance promises to set a modern standard for accessible and flexible healthcare solutions in the region.

About HAYAH Insurance

HAYAH Insurance Company stands as a prominent digital insurance provider in the UAE, dedicated to crafting innovative solutions tailored to the needs of both individuals and businesses. They prioritize enhancing customer experience by utilizing the latest technology to deliver accessible and affordable insurance products.

To learn more about HAYAH, visit www.hayah.com.

About APRIL

APRIL International, the IPMI division of the APRIL Group, spans 20 countries and recorded a turnover of €860 million in 2024. Their team of 3,000 professionals is committed to delivering exceptional service that bridges the gap between technology and the human touch, specializing in creating accessible international health insurance solutions for various customer segments, including families and large corporates.

To discover further details about APRIL, check out www.april-international.com/en.