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Japan Tetra Pak at Tokyo Pack 2026: A Return to Innovate

Japan Tetra Pak, a leading supplier of processing and packaging systems for food and beverages, is making a significant comeback to the Tokyo International Packaging Exhibition "Tokyo Pack 2026" after an impressive eight-year hiatus. Scheduled for October 14-16, 2026, at Tokyo Big Sight, the company's exhibit will highlight a wide range of innovative packaging solutions and market insights relevant to the evolving food and beverage industry.

A Showcase of Innovation

This exhibition marks the first time since 2018 that Japan Tetra Pak has showcased its products at this prestigious event. The focus of their booth will be on introducing new, yet-to-be-released container designs, including options for protein drinks, nutritional supplements, coffee beverages, tea-based drinks, and functional beverages. Attendees will have the opportunity to explore the latest market trends both domestically and internationally, as well as experience firsthand the company's comprehensive solutions from product development through manufacturing and market entry.

With the recent increases in health consciousness, the diversification of consumer preferences, and pressures from supply chain challenges and sustainability concerns, the food and beverage sector is undergoing rapid transformations. Companies are now tasked with the challenge of bringing appealing product ideas to market quickly and efficiently.

At Tokyo Pack, Tetra Pak aims to drive home the theme of "Innovation Starts Here," showcasing its deep understanding of market and consumer insights honed over years. Their exhibition will not only feature visually striking displays but also interactive experiences such as a "Tasting Bar," where visitors can sample exclusive prototypes developed at Tetra Pak's Product Development Center. This engagement aims to illustrate the journey of product ideas from inception through to market launch.

Detailed Breakdown of Exhibits

1. New Possibilities in Food and Beverage

• - Protein and Nutritional Supplements: The exhibit will showcase a range of protein drinks and nutritional supplements alongside insights into burgeoning global market trends. Tasting opportunities will be available for visitors wanting to experience firsthand products like protein drinks and collagen jelly beverages.

• - Coffee and Tea Beverages: Differentiation in product offerings through innovative packaging designs will be a key theme, highlighting both local and international trends to create new consumption opportunities.

• - Tetra Recart® Containers: These retortable paper containers are gaining traction globally, and Tetra Pak will present concepts, including the introduction of innovative tofu products and offerings not yet available in Japan, like tuna and Spam.

• - Functional Beverages: The booth will delve into the realm of plant-based milks and juice drinks that cater to varying health and nutritional needs, underlining future market possibilities.

2. Total Solutions for Product Commercialization and Manufacturing

• - Visitors will be introduced to Tetra Pak's extensive container portfolio that readily accommodates different formats and volumes tailored to diverse consumption occasions.

• - Direct support will be offered to brand owners entering the food and beverage market, covering everything from product development to connecting with contract manufacturing partners.

3. Addressing Social Issues and Sustainability

Tetra Pak also emphasizes its commitment to tackling social challenges through product and service innovations that promote sustainability. Their booth will present:

• - Mineral Water: New branding possibilities leveraging the environmental and design aspects of paper packaging.
• - Long-Life Milk: Strategies to utilize long shelf-life products for addressing supply chain challenges and food wastage, especially in school meal programs.
• - Tetra Brick® Containers for School Milk: Initiatives involving the use of renewable resources and educational outreach regarding environmental issues for the younger generation.
• - Recycling and Collection Efforts: Tetra Pak’s sustainability agenda, particularly focused on enhancing recycling capabilities of paper containers.

Event Details

• - Dates: October 14-16, 2026, from 10:00 AM to 5:00 PM
• - Location: Tokyo Big Sight, East Halls 1-3, 7, 8
• - Booth Number: 1N07, East Hall 1
• - Registration: Free pre-registration is required via the official Tokyo Pack website.

Seminars at the Exhibition

Throughout the event, a seminar by Anna Larsson, Tetra Pak's Global FSN Category Specialist, will dive into global trends in the nutritional supplement market, with insights derived from consumer surveys across 17 countries. Her session is scheduled for October 15, from 15:20 to 15:50 in Hall C, East Hall 2.

Learn More About Tetra Pak

Founded in Sweden in 1951, Tetra Pak is a worldwide leader in food processing and packaging solutions. With a commitment to making food safe and accessible anytime and anywhere, Tetra Pak employs over 24,000 people in more than 160 countries, all dedicated to protecting food, people, and the planet. Their mission is encapsulated in their motto, “PROTECTS WHAT’S GOOD™.” More information can be found on Tetra Pak's official website.