Interest in Traditional Thai Costumes Among Fans
A recent survey conducted by ZeeBoon Co., Ltd., which operates the photo studio 'Hime to Samurai' in Bangkok, reveals that a significant 85% of Thai entertainment fans express interest in wearing traditional Thai costumes and engaging in professional photography when visiting Thailand. This survey targeted men and women aged 20 to 50 who are passionate about Thai entertainment.
Growing Fan Base for Thai Entertainment
By 2026, it has been noted that the market for Thai dramas, idols, and what is colloquially referred to as the 'Thai Abyss' has grown beyond a temporary trend and developed a devoted fanbase in Japan. Fans want more than just to consume content through screens; they aim for cultural experiences that allow them to immerse themselves in the local atmosphere, participating in 'pilgrimages' to the shooting locations of their favorite shows, thus deepening their appreciation of the depicted worlds.
Survey Findings
Desire to Visit Thailand
The survey unveiled that over 70% of Thai entertainment fans wish to visit Thailand. The breakdown of responses includes:
- - 41.8% expressing a mild interest (‘somewhat want to visit’)
- - 30.0% asserting a strong interest (‘absolutely want to visit’)
- - 15.1% indicating they have already visited.
Popular Thai Entertainment Contents
The top three preferred Thai entertainment content among potential visitors are:
1.
Drama and Movies: 62.5%
2.
Music (T-POP): 44.3%
3.
Actors & Talents: 40.6%
These insights highlight the strong inclination towards engaging with Thai narratives and music.
Expected Experiences in Thailand
When asked about their primary activities while in Thailand, the responses varied:
- - 62.8% indicated a preference to experience authentic Thai cuisine and local delicacies.
- - 57.3% expressed interest in visiting temples and historical landmarks.
- - 46.7% complemented this with a desire to explore trendy spots and chic cafes.
Interest in Traditional Costumes and Photography
Notably, 85% of potential visitors have expressed interest in donning traditional Thai costumes and having professional photographs taken. The reasons primarily include:
- - The desire to transform into an entirely different persona (54.9%)
- - Capturing special memories with matching outfits with loved ones (43.3%)
- - Experiencing the elegance and beauty of traditional costumes like those seen in dramas (41.5%).
Demand for Japanese-speaking Photo Studios
Furthermore, 95% of respondents interested in traditional attire stated they would like to utilize a 'photo studio for Japanese visitors' that immerses them in Thai entertainment. Surveyed individuals showed a considerable willingness to engage with local cultures through such personalized experiences.
Conclusion
This research highlights a significant trend: over 70% of Thai entertainment fans are keen to visit Thailand, primarily drawn to dramas and T-POP music, while desiring authentic culinary experiences and cultural immersion. The interest in professional photography while wearing traditional attire signifies a deeper desire for memorable travel experiences. ZeeBoon Co., Ltd.'s 'Hime to Samurai' is pioneering in providing these immersive photo experiences, allowing touristic dreams to materialize with their unique offerings in a safe and professionally crafted environment.
The studio assures a fantastic and extraordinary photo experience, with top-notch facilities and skilled staff dedicated to helping travelers create quintessential memories that mirror the glamor of their favorite Thai stories.