BIGO Ads Collaborates with Unity LevelPlay to Enhance Developer Growth and Revenue Potential

BIGO Ads Partners with Unity LevelPlay to Support Developer Growth

In a significant move for the app development community, BIGO Ads has announced its collaboration with Unity LevelPlay, a leading mediation platform. This partnership allows BIGO Ads to become an approved bidding partner, combining its extensive advertising inventory with the massive traffic generated by Unity's platform. Together, they aim to optimize the revenue potential for developers and improve user experiences across applications.

Enhancing Revenue for App Developers

Integrating the BIGO Ads SDK into the Unity LevelPlay platform provides numerous advantages for app developers. For those already utilizing Unity LevelPlay, the integration of BIGO Ads is designed to be quick and seamless. By adding additional advertising sources through BIGO Ads, developers can increase competition for ads, ultimately maximizing their advertising revenue.

Benefits for Advertisers

From an advertiser's perspective, this partnership offers a significant boost in campaign performance. Advertisers will have access to high-quality traffic generated through Unity LevelPlay, along with premium ad placements available across more than 30,000 applications partnered with BIGO Ads. This creates a win-win scenario where developers enhance their monetization strategies while advertisers tap into a broader audience.

Voices from the Partnership

Ashley Navon, Senior Director of Growth Partnerships at Unity, expressed excitement about this new addition, stating, "We are thrilled to welcome BIGO Ads into Unity LevelPlay. Their global demand will help enhance our offerings for developers and publishers, ultimately driving increased revenue for all parties involved."

Eden Liu, Head of Business Development at BIGO Ads, echoed these sentiments, saying, "Working with LevelPlay has been an incredibly smooth experience, demonstrating exceptional efficiency and professionalism. We believe this integration will create significant value for both developers and advertisers."

Real-World Impact

The impact of this collaboration is already being seen in the industry. An indie game development team recently partnered with BIGO Ads and reported a remarkable 30% increase in their Return on Ad Spend (ROAS). They began testing the BIGO Ads SDK as part of their in-app bids via Unity LevelPlay, leading them to proclaim that BIGO Ads has become one of their top partners in user acquisition and monetization.

"We are extremely pleased with BIGO Ads' performance. Their support and commitment to our success have been key factors in our growth," said a representative from the indie game development team.

Conclusion

In conclusion, the collaboration between BIGO Ads and Unity LevelPlay marks a significant step forward in optimizing app revenue. Developers looking to enhance their advertising revenue and user engagement can follow the guide to integrate BIGO Ads as a mediation network within Unity LevelPlay. The future holds promising growth opportunities, and developers are encouraged to reach out to the BIGO Ads team to explore customized growth strategies. By staying updated with trends in app monetization and advertising strategies, developers can take full advantage of this partnership.

Ready to accelerate your growth? Contact the BIGO Ads team today for tailored growth strategies and stay informed about the latest trends in monetization and advertising.