#Japan #Tokyo #Tokyo Revengers #VRChat #Sammy World

Sammy's First Permanent VR Space: "Sammy World"

On July 1, Sammy Corporation will officially unveil "Sammy World," its very first permanent VR space, hosted on the VRChat platform. Developed in collaboration with HIKKY, the company behind the renowned virtual marketplace known as Vket, Sammy aims to create an immersive online environment that not only attracts existing fans but also introduces the world of pachinko and pachislot to a broader audience.

Background and Purpose of Sammy World

Sammy's motivation for this initiative is clear: they aspire to engage both loyal fans and newcomers alike through uniquely immersive content, showcasing the excitement of pachinko and pachislot gaming. Additionally, they wish to provide users with a convenient way to experience gaming machines directly from the comfort of their homes. HIKKY, which has been running the Virtual Market since 2018, will leverage its extensive experience in VR space development to create a next-generation brand experience that enhances user interaction within this permanent world.

Highlights and Experiences at Sammy World

1. Limited-Time "Tokyo Revengers" Area:
One of the main attractions is the collaboration with the popular series "Tokyo Revengers," featuring an attraction inspired by the upcoming pachinko machine, “e Tokyo Revengers: Holy Night Battle.” Scheduled to launch on July 6, this area will recreate a church setting from the original story, where visitors can step into iconic scenes as their avatars for memorable photo opportunities. Users can also enjoy an immersive experience with sound and light effects that mirror real-life pachinko operations in the specially designed VR experience, “Virtual Pachinko e Tokyo Revengers Holy Night Battle Challenge.”

2. Earn, Collect, and Use! Exclusive Items Await!
Players can participate in engaging activities to accumulate points throughout Sammy World. Notably, the return of the visually captivating "Pachislot Shooting Game" and the "Giant Pachinko" featuring characters from Twin Angel builds upon previous success at prior Vket events. Players can gain points by enjoying these experiences.
With hard-earned points, guests can visit the "Prize Exchange Counter" to trade for exclusive 3D models such as the "Mini Eriyan" or the "Disk Up Cap". Additionally, points can be exchanged for "Capsule Coins" to challenge the prominent "Jumbo Capsule" at the center of the world, offering a chance to win 3D badges of characters from "Tokyo Revengers", including potential rare character badges! Collecting unique items that cannot be found elsewhere will be at the forefront of participants' experiences.

3. Must-See for Fans: Enhanced Creator Economy Features
Utilizing VRChat's unique Creator Economy, a special feature allows members to interact with the in-world character, Eriyan, as it transforms into a “Rainbow Trophy” based on user support (monetary contributions). This highlights a new way for fans to engage with the content, creating a deeper connection within the metaverse.

4. Collaboration with Vket 2026 Summer Event
Sammy has confirmed its participation in the upcoming Vket 2026 Summer event, commencing July 11 within VRChat. A direct access "Portal" to Sammy World will be established within the Vket venue, further maximizing the potential customer draw from the event. By utilizing the vast audience of the world’s largest metaverse event, Sammy plans to foster fan engagement and enthusiasm leading into a permanent VR space.

For Companies Interested in Developing Unique VR/Metaverse Spaces

HIKKY offers comprehensive solutions for companies looking to create dedicated metaverse environments like Sammy World, starting from conception through to the execution of event-driven promotional strategies that drive traffic effectively. Companies aiming to build spaces with strong engagement potential or formulate innovative fan communities can reach out for inquiries or explore additional resources on HIKKY's site.

About HIKKY

HIKKY envisions a future where cultural creation and innovative technology intersect, delivering exciting experiences for all. The company's main focus revolves around the world-renowned Vket event, alongside developing real-world entertainment forms such as VketReal. HIKKY continually strives to generate innovative value through the blend of virtual and real-world experiences.

Contact:
For more information, visit HIKKY Official Site and their corporate pages for businesses.

© Ken Wakui / Kodansha
© Ken Wakui and Kodansha / "Tokyo Revengers" Anime Production Committee
© Sammy