#United States #New York #Taproot #Cat Ward #Nonprofit Leadership

Taproot Foundation Welcomes Cat Ward as New CEO

The Taproot Foundation has made a monumental announcement as it welcomes Cat Ward as its new Chief Executive Officer, effective December 9, 2024. With a reputation as a national leader in promoting systemic change through collaboration in the business and social sectors, Ward steps into this pivotal role with the ambition to redefine the non-profit landscape.

Ward's approach has always resonated with a bold vision and entrepreneurial spirit, making her a fitting leader for Taproot as it ushers in a new era of innovation, growth, and social impact. For over twenty years, Taproot has been at the forefront of the pro bono movement, establishing a marketplace that has surged to an impressive $15 billion, catalyzing pivotal roles in ensuring pro bono services have become commonplace in corporate strategies. Now, with Ward at the helm, the foundation is poised to mobilize advanced business skills and expertise essential for nonprofits to thrive in an increasingly complex world.

In her own words, Ward acknowledges, "The social sector is at a pivotal crossroads. Nonprofits face numerous challenges, from rising social pressures to the advent of AI, all amid significant changes in workplace structures. To meet these challenges, there is a critical need for reliable access to sophisticated skills. Taproot's unique positioning enables us to provide that essential support so that nonprofits can not only survive but flourish. Together, we can reinforce the social sector, steering it towards resilience and positive change."

This role is a homecoming for Ward, who previously worked with Taproot from 2012 to 2018, where she spearheaded significant advancements in the organization’s advisory services. There, she established a firm foundation for numerous landmark initiatives that continue to guide the foundation's mission. Most recently, Ward held the position of Vice President at Jobs for the Future, where she was instrumental in mobilizing private sector engagement to promote equitable economic opportunities.

Her background also includes enhancing economic development efforts at the New York City Department of Small Business Services. As a thought leader in her field, Ward has shared her insights on the role of business in driving social change, with features in prominent outlets including Fortune, Forbes, Fast Company, and The Wall Street Journal.

Rebecca Wang, Chair of the Taproot Board, expressed her enthusiasm for Ward’s appointment, stating, "Cat’s experience and passion make her the perfect fit for Taproot during this crucial time for the social sector. We are looking forward to seeing her ambitious strategic vision unfold, fostering a thriving social sector empowered by innovation and a novel service ethic. Her leadership marks a transformative step for Taproot, guiding us into an impactful future."

Aaron Hurst, founder of Taproot and a key figure in modern pro bono services, echoed this sentiment, adding, "Cat’s leadership is essential at this moment. Her innovative approach and cross-sector experience will reignite possibilities within our work. With her guidance, Taproot is set to inspire a new generation of leaders and explore the full potential of what pro bono service can achieve."

Looking ahead, Ward's main objectives as CEO include advancing innovation within Taproot’s service offerings, bolstering partnerships, and rejuvenating the pro bono movement to amplify its social impact potential. For over 13,000 nonprofits, Taproot has connected with over 40,000 business professionals, delivering services valued at more than $320 million, creating a formidable collaborative force to meet community needs.

In summary, Ward’s leadership is positioned to catalyze Taproot's mission of leveraging business expertise toward addressing pressing societal challenges, ensuring nonprofits have the necessary resources to foster stronger, resilient communities for future generations.