FOX News Dominates YouTube Views Among All News Brands for August 2025

FOX News Achieves Massive YouTube Viewership in August 2025



In a remarkable display of digital dominance, FOX News emerged as the leader among all news brands on YouTube for the month of August 2025. The network racked up an astounding 386.2 million views, far outpacing its closest competitors: MSNBC with 275.6 million views, and CNN, which only managed to garner 186.6 million views. This substantial achievement marks not only a victory for FOX News but also highlights its increasing influence in the digital news landscape.

According to data from Emplifi, FOX News saw a massive 65% increase in YouTube views year-over-year, along with a 16% rise when compared to the previous month, July 2025. The network’s digital strategy seems to be paying off, as its viewership statistics confirm its vigorous engagement with audiences.

Moreover, FOX News Digital dominated across multiple platforms, pulling in a staggering 3.6 billion multiplatform minutes and 1.8 billion multiplatform views throughout the month. The network's unique visitor count also led the industry, with 88 million unique visitors accessing content via desktop and mobile. This success marks the second month in a row that FOX News has outperformed CNN in this metric, which is a significant milestone given the intense competition in the digital news arena.

One of the notable highlights includes the impressive performance of the FOX News Mobile app, which attracted 6.3 million unique viewers during August. Clearly, the rise of mobile news consumption is playing a crucial role in FOX News's overall strategy.

On social media, FOX News maintained its reputation as the most engaged news brand. The network recorded 101 million total social interactions, which is a remarkable increase of 213% compared to the previous year, and a 24% increase from July. Specifically, the statistics revealed: 71.9 million interactions on Facebook (an increase of 441% year-over-year), followed by 24.2 million on Instagram, 5.3 million on X, and 20.5 million on TikTok. This engagement showcases the network’s ability to connect with its audience effectively across various social platforms.

Contrastingly, CNN has faced struggles, experiencing significant declines across multiple metrics. In August 2025, CNN saw its multiplatform views decrease by 54% compared to August 2024, alongside a 65% drop in multiplatform minutes and a 36% decline in unique viewers. Notably, this decline marks a historic moment where CNN fell below 1 billion multiplatform minutes, an unprecedented event for the network.

The numbers demonstrate that while FOX News is on the rise, key competitors like CNN are grappling with adversity, which could alter the competitive landscape of news consumption moving forward.

In addition to the impressive results from FOX News Digital, its business news platform, FOX Business, completed August with 220 million multiplatform minutes and finished fourth in the competitive business sector. It also drew 125 million multiplatform views along with 27.8 million total unique visitors. FOX Business recorded 62.3 million video views, underscoring the engagement potential within the business news sector.

As the digital news landscape evolves, FOX News continues to assert itself as a major player, not only in television but also in the online realm. With plans to further enhance its digital offering and continue engaging with audiences effectively, it is clear that FOX News is committed to maintaining this trajectory of growth and viewership.

In conclusion, August 2025 marked a key milestone for FOX News as it not only reaffirmed its leadership position in YouTube views but also highlighted a larger trend of shifting viewer dynamics and the increasing importance of digital media consumption in modern news distribution.

Topics Entertainment & Media)

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