#Muscat #Japan #Tokyo #7-Eleven #Ice Bar

Experience the Royal Taste of Muscat Ice Bar

7-Eleven Japan is set to impress with its latest product, the "7 Premium Muscat of Alexandria Ice Bar," which will be rolled out across its stores starting July 15. Known as the "Queen of Grapes," this delightful ice treat captures the rich texture and delectable flavor of its namesake fruit, ensuring an indulgent experience for all.

The ice bar is part of the much-loved "Marude Series," which has surpassed an impressive cumulative sales figure of 200 million units. Last summer, the Muscat variety was a resounding hit, and it is making a triumphant return this year. With its dual-layer design, the bar combines a refreshing outer layer with a luscious, juicy core, perfectly reflecting the exquisite taste profile of Muscat grapes.

What Makes It Special?

This unique ice bar stands out due to the generous 72% fruit juice content, delivering an aromatic experience that evokes the pure essence of Muscat grapes. The exterior offers a crunchy texture that re-creates the fruity, refreshing flavor, while the core is packed with the thick, sweet taste that makes eating a Muscat grape such a joy. As you savor this treat, expect a burst of aromatic sweetness and a tantalizing balance of flavors that dance on your palate.

The Legacy of Muscat of Alexandria

Muscat of Alexandria grapes are famed worldwide, originating from Egypt and historically linked to Cleopatra, who reportedly reveled in their luxurious taste. Their gorgeous emerald green appearance and delightful balance of sweetness and acidity contribute to their nickname, the "Queen of Grapes." By infusing the essence of this remarkable fruit into a frozen dessert, 7-Eleven offers customers a taste that is both regal and refreshing.

Perfect for Summer

As the weather warms up, this ice bar provides the perfect remedy for those scorching summer days. It allows you to enjoy a slice of luxurious indulgence anywhere, whether lounging by the pool or relaxing at home. The "Marude Series" aims to recreate the sensation of biting into frosty, fresh fruit, known for its rich flavors and smooth textures. It's an ideal complement to your summer outings or a spontaneous treat to uplift your day.

In addition, customers can expect the following:
1. Dual-Layered Pleasure: Enjoy the contrasting sensations of a refreshing outer layer alongside a rich inner core.
2. Abundance of Aroma: Let the fragrant scent of real Muscat grapes enhance your experience with every bite, delivering both sweet and tart profiles.
3. Affordable Luxury: Priced at just 178 yen (tax included at 192.24 yen), it presents an affordable way to indulge in something extraordinary.

A Word from the Team

A representative from 7-Eleven expressed enthusiasm about bringing back this crowd-pleaser, noting how perfectly it aligns with the peak season for Muscat grapes. They encourage all to savor the rich flavors encapsulated in this ice bar, especially as you seek out refreshing desserts during the hot summer months.

Availability: The new ice bar can be found in 7-Eleven stores nationwide, but note that prices may vary by location. Keep an eye out, as this product is expected to be in high demand!

Conclusion: Don't miss your chance to experience the royal flavor encapsulated within this ice bar. The 7 Premium Muscat of Alexandria Ice Bar promises to deliver a sumptuous dessert experience that transcends ordinary ice treats. Indulge yourself this summer with a flavor that brings the elegance of royal fruit to your fingertips!