A New Era of Immersive Storytelling in Tokyo
In June 2025, the vibrant city of Shibuya will welcome a revolutionary experience as Sally Corporation opens its latest venture,
UZU TOKYO. Grounded in its successful mobile app,
UZU, launched in 2020, the company aims to merge cutting-edge technology with rich storytelling to create a unique environment for players seeking adventure.
Expanding the UZU Universe
Sally has worked diligently to enhance user experience in mobile immersive games. Building on their expertise, they seek to offer a physical space where users can experience their stories fully, transcending the dimensions of mobile gameplay. UZU TOKYO represents not only an extension of the UZU brand but also an innovative leap forward, creating spaces that transport players into the heart of their narratives.
Key Features of UZU TOKYO
The venue boasts a variety of features designed to heighten immersion:
- - Entrance Space: As visitors arrive, they pass through a striking white entrance designed to help them forget about their everyday life, setting the stage for transportation into another world.
- - Archway to Adventure: Guests walk through a themed archway, symbolizing their passage into extraordinary experiences.
- - The Play Room: This specially designed space allows players to fully immerse themselves in the stories they are about to experience.
Advanced Technology for Immersive Play
To complement the physical space, UZU TOKYO integrates a suite of sophisticated technologies:
- - 8.1 Channel Cube Surround Sound System: Eight speakers, including subwoofers, are strategically placed to synchronize audio directly with narrative developments. This sound experience elevates the overall engagement as players traverse different scenarios.
- - DMX Lighting System: With ceiling lights and dedicated spotlights at each seat, the venue can create any ambiance required by the storyline, resulting in truly immersive experiences.
- - Personalized iPads: Each seat features an iPad, allowing guests to manage their experience seamlessly while keeping their hands free. A large screen is also available for focused viewing of the unfolding stories.
New Releases and Interactive Experiences
In celebration of its grand opening, UZU TOKYO will present exciting new titles:
- - Red Crown: Created by Studio Arts, this narrative can accommodate five players.
- - Blue Ark: Crafted by k.inaba, this adventure also caters to a group of five.
Additionally, there will be special performances of existing UZU titles, including:
- - Lover of Deep Red: Authored by Yamaguchi, allows five players to dive deep into its mystery.
- - Farewell to from Me to ●●: Developed by Shinkostan, this thrilling narrative can be enjoyed by four players.
Future Ambitions
Sally Corporation intends to push the boundaries of immersive experiences further. With plans for nationwide expansion, operation around the clock, and partnerships in commercial establishments, they aim to bring
Madamis—a trendy experiential entertainment format—to the forefront of the industry.
The initial location in Shibuya stands as a significant milestone for the brand, signaling their commitment to fostering deeper connections between storytelling and user engagement.
Location and Opening Details
- - Address: 2-3-8 Kurashima Shibuya Building 6F, Shibuya, Tokyo, Japan.
- - Pre-Opening Dates: May 24, May 31, and June 1, 2025.
- - Official Opening Date: June 6, 2025.
- - Reservation Information: Interested participants can register for pre-opening events via Madamis.jp until May 21.
Free Pre-Opening Events
Sally Corporation is offering a series of free pre-opening black box performances, including:
- - May 24: 14:00 - 16:00: Farewell to from Me to ●●
- - May 25: 14:00 - 16:00: Farewell to from Me to ●●
- - May 31: 11:00 - 13:30: Red Crown; 15:00 - 17:00: Farewell to from Me to ●●; 19:00 - 21:30: Red Crown
- - June 1: 11:00 - 13:30: Red Crown; 15:00 - 17:00: Farewell to from Me to ●●; 19:00 - 21:30: Red Crown
With these offerings, UZU TOKYO looks set to captivate audiences and immerse them in a blend of technology and narrative, marking a new chapter in the world of interactive entertainment.