VAPORESSO Celebrates 10th Anniversary with Cultural Initiatives Connecting People Globally

VAPORESSO Marks a Decade of Innovation

As VAPORESSO reaches a significant milestone of ten years in the industry, the brand reaffirms its commitment to innovation and human connection. They have launched two major initiatives—VAPORESSO MEET and the World Hyper-Tour—as part of their anniversary celebrations, aimed at fostering personal engagement and community building.

VAPORESSO MEET: A Personal Touch

The VAPORESSO MEET series of events has been a central aspect of their celebration, occurring in various cities. These events were designed to bring together channel partners, store owners, and users to break down barriers and create direct, personal connections. Participants experienced firsthand interactions, were introduced to new products, and had the opportunity to share their individual experiences with the brand.

One highlight occurred in Indonesia, where the popular band Vierratale took part in a special event. VAPORESSO unveiled the XROS 4 NANO Vierratale Edition, a product symbolizing the bond between the brand and its local community. This introduction not only showcased a unique product but also embodied a shared narrative interwoven with the local music culture.

World Hyper-Tour: Embracing Local Culture

This summer, VAPORESSO made waves with its industry-first urban tour, where luxury supercars cruised through four iconic international cities. Each location was chosen to honor local cultures, creating celebratory experiences that were both innovative and deeply rooted in local traditions. For instance, in Jakarta, VAPORESSO harnessed the vibrant street art culture, merging supercars with 3D advertising trucks to create stunning visuals that captivated the city's energy.

Furthermore, through a collaboration with local trendsetter BIMOPD, they launched the XROS 5 Series BIMOPD Edition, which features bold designs that resonate with Jakarta's youthful spirit. This fusion of cultural identity and product innovation is a testament to VAPORESSO's dedication to fostering a vibrant vaping culture.

In Paris, the urban tour took a daring turn by merging extreme urban sports like parkour with supercar displays to capture the city’s fearless spirit. VAPORESSO introduced the ARMOUR ULTRA, a product designed with a focus on resilience and adventure, empowering users to explore their surroundings fearlessly.

London saw an imaginative blend of literature and technology where beloved literary characters interacted with eager crowds, connecting VAPORESSO's innovative ethos to British heritage. The XROS 5 Series Leather Edition was a notable release that combined premium craftsmanship with modern technology, showcasing VAPORESSO’s ability to adapt and resonate culturally.

Las Vegas turned into a lively backdrop for the launch of the iMate OS. The seamless blend of supercars and models reflected the city’s glamorous lifestyle, revealing how VAPORESSO's products blend into and enhance local culture.

At ten years strong, VAPORESSO has not only established itself as a leader in the industry but has also woven human-centric values into a vast tapestry of experiences. Every initiative stands as proof of its firm belief in the power of connection and the importance of community engagement. As VAPORESSO looks toward the future, their journey continues to inspire both their audience and the industry as a whole.