Lexar and Argentina National Football Team Join Forces to Preserve Champion Moments

Lexar Collaborates with Argentina's National Football Team to Capture Legendary Moments

In a groundbreaking partnership, Lexar, a globally recognized leader in memory and storage solutions, has teamed up with the Argentine national football team to elevate the way fans capture and preserve significant memories. Announced on January 5, 2026, this collaboration signifies Lexar's commitment to providing reliable and high-performance storage solutions while honoring Argentina's rich football heritage.

Celebrating a Legacy of Excellence

For over a century, the Argentine national football team has set benchmarks in football, demonstrating unparalleled excellence and a champion's spirit. Lexar mirrors this legacy through three decades of relentless innovation, introducing monumental advancements like the first all-metal SD card and the groundbreaking 1TB microSD Express card, showcasing their efficiency and durability.

Leandro Petersen, the marketing director of the Argentine Football Association (AFA), expressed enthusiasm for the partnership: "Both AFA and Lexar are dedicated to leadership, professionalism, and global excellence. Lexar’s 30 years of expertise in highly reliable storage makes them a perfect ally for those who create, document, and celebrate our sport worldwide."

As Argentina continues to shine in global football, holding three World Cup titles, Lexar is shaping the future of storage with next-gen solutions tailored for professional content production, immersive gaming, and evolving needs of fans preserving their cherished football moments.

New Product Launches in Partnership

As part of this partnership, Lexar plans to launch special AFA editions of the Lexar Air Portable SSD and the Lexar SL500 Portable SSD during the first half of 2026. These special versions are designed for fans, allowing them to conveniently and safely store and transport their treasured football moments.

Beyond these exclusive products, Lexar’s extensive portfolio emphasizes its leadership in professional imaging, high-performance SSDs and RAM, and portable storage. These innovations empower creators, gamers, and everyday users around the world. The partnership extends its benefits to the football community through three pivotal applications:

1. Professional Sports Imaging: Utilizing Lexar’s globally recognized professional imaging products, including the Lexar Professional DIAMOND CFexpress 4.0 Type B card, designed to deliver excellent performance for real-time, high-resolution sports coverage.

2. Top-tier Gaming Performance: Leveraging Lexar's expertise in SSD and DRAM technologies, the new Lexar PLAY X PCIe 4.0 NVMe SSD enables fast load times, smoother gameplay, and enhanced responsiveness on gaming consoles, PCs, and portable gaming devices.

3. Everyday Memory Storage for Fans: Made possible through Lexar's reliable portable storage range, including the Lexar Professional Go Portable SSD that supports Apple ProRes 4K recording, providing practical and dependable storage options for match day photos and personal football memories.

A Partnership Rooted in Excellence

Together, these innovative solutions exemplify the shared commitment to excellence that defines this partnership, merging the champion spirit of Argentina's national football team with Lexar’s expertise to assist creators, players, and fans in capturing and preserving their significant moments.

For high-resolution images related to this partnership, check the media gallery available on Lexar's website. For further information, visit lexar.com or follow Lexar on Instagram, Twitter, Facebook, YouTube, or LinkedIn.

About Lexar

For 30 years, Lexar has been a globally recognized brand known for its reliable memory solutions. Its award-winning lineup includes memory cards, USB flash drives, card readers, SSDs, and DRAM modules, catering to a vast range of user needs.