Shaw-Ross International Importers Partners with Tenjaku Whisky to Expand Japanese Spirits Lineup

Shaw-Ross International Importers and Tenjaku Whisky: A New Chapter in Japanese Spirits



In an exciting development for spirits enthusiasts, Shaw-Ross International Importers has announced a strategic partnership with Tenjaku Whisky USA. This collaboration, set to commence on January 1, 2026, will see Shaw-Ross become the exclusive distributor for Tenjaku's range of premium Japanese drinks in the United States. As a reputable figure in the spirits industry, Shaw-Ross aims to enhance its portfolio with meticulously crafted Japanese products, emphasizing quality and tradition.

Expanding Horizons with Tenjaku Spirits



Shaw-Ross's move towards Japanese craftsmanship is timely, as consumers continue to seek authentic and high-quality spirits. The partnership aligns with Shaw-Ross's mission to introduce luxurious products to the market and presents exciting possibilities for the Tenjaku range, which includes Japanese whisky, vodka, and gin.

Tenjaku has made a notable impression in the competitive U.S. market, particularly with its Japanese Vodka which is crafted using Yamada Nishiki rice and pristine spring water sourced from beneath Mt. Fuji. This exceptional vodka has not only won a Gold Medal but also received a remarkable score of 91 points from the Beverage Tasting Institute. Additionally, Tenjaku's Japanese Gin boasts a unique recipe featuring over ten botanicals such as yuzu, sansho pepper, and green tea, making it a standout with a score of 93 at the New York International Spirits Competition.

According to Scott Jove, President of Shaw-Ross, the company is invigorated by this partnership and is committed to expanding Tenjaku’s presence in the U.S. market. Jove remarked, "We look forward to working closely with the Tenjaku team to broaden the reach of their thoughtfully crafted whisky, vodka, and gin for U.S. consumers." This sentiment is echoed by Craig Kodish, Managing Director of Tenjaku USA, who emphasizes the importance of Shaw-Ross’s extensive distribution capabilities in scaling the Tenjaku portfolio.

A Comprehensive Product Lineup



As part of this collaboration, the following Tenjaku products will be included in the Shaw-Ross portfolio:
  • - Tenjaku Japanese Pure Malt Whisky (SRP $69.99)
This whisky highlights the nuances of Japanese malt with a refined flavor profile that is characteristic of high-quality craftsmanship.
  • - Tenjaku Japanese Blended Whisky (SRP $39.99)
An expertly blended offering that captures the essence of Japanese whiskies at an accessible price.
  • - Tenjaku Japanese Gin (SRP $29.99)
A versatile spirit, enhanced with a selection of botanical ingredients for a refreshing taste.
  • - Tenjaku Japanese Vodka (SRP $29.99)
Distinguished by its premium ingredients and smooth finish, making it a perfect choice for cocktails or sipping.

The introduction of Tenjaku’s collection into Shaw-Ross's extensive lineup signifies a strong commitment to delivering distinguished and valued spirits to the American market. With a history dating back to 1968, Shaw-Ross is recognized as one of the leading importers of luxury and premium brands globally. This partnership with Tenjaku aligns with the company’s strategy of diversifying its offerings while ensuring that customers have access to traditional and high-quality spirits.

Conclusion



As 2026 approaches, the collaboration between Shaw-Ross International Importers and Tenjaku Whisky USA stands poised to reshape the landscape of Japanese spirits in the United States. By combining Shaw-Ross’s established distribution network and marketing prowess with Tenjaku's authentic products, this partnership not only champions the art of Japanese craftsmanship but also caters to the evolving tastes of consumers. Keep an eye out for these exciting new expressions of Japanese spirit mastery hitting shelves soon!

Topics Consumer Products & Retail)

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