#United States #Fort Lauderdale #Pickleball #The Fort #Paddle Brands

The Fort: A New Era in Pickleball

The Fort, proudly recognized as the location of the world's first pickleball stadium, is making waves in the sport with the announcement of strategic partnerships with several prominent paddle brands. This initiative not only cements The Fort's status as a premier pickleball destination but also sets it up as an innovative hub for players of all skill levels, eager to enhance their game.

A New Partnership Landscape

In this landmark announcement, The Fort has aligned itself with industry leaders such as Joola, Diadem, Six Zero, Engage, Gearbox Sports, Paddletek, Pro XR, Owl, and Franklin. Each of these brands is known for its commitment to quality and performance, and their collaboration with The Fort reflects a shared vision of promoting and advancing the sport of pickleball globally.

The Ecosystem for Players

What differentiates The Fort from other facilities is its dedication to creating a comprehensive pickleball ecosystem. Covering an expansive 9-acre campus, the facility boasts 43 courts including the world’s first dedicated pickleball stadium. However, this isn’t just about where you play; it’s about how you play and improve.

Pro-Level Training Opportunities

Thanks to the newly established partnerships, local players will have exclusive access to clinics and workshops led by touring professional players who frequent these courts. This initiative is designed to give players a unique opportunity to learn advanced techniques and strategies straight from the best in the sport. It’s an invaluable resource for pickleball enthusiasts looking to elevate their skills.

Demo Programs: Test Before You Invest

A standout feature of The Fort's collaboration with paddle brands is their demo program. Players can ‘test-drive’ a variety of paddles from partner brands, enabling them to find the perfect fit for their style and skill level without the guesswork. According to David Tabb, Membership Director at The Fort, this program will transform how players approach paddle selection, helping them make informed choices tailored to their needs.

Customization for a Personal Touch

Adding to the unique offerings is a customization station where players can personalize their paddles. From adjusting grip size to adding individual designs, players can create equipment that not only meets their performance demands but also reflects their personal style.

A Digital Leap with FORTv

The Fort is also embracing technology with FORTv, a live-streaming platform that showcases matches from its 43 courts. This innovative platform allows fans and players across the globe to connect and engage with pickleball in a new dimension, making it easier than ever to be a part of the action.

Grassroots Movement and Future Goals

More than just a physical location for play, The Fort is committed to expanding the reach of pickleball by collaborating with its paddle partners to introduce the sport to local schools. This initiative aims to develop a new generation of players, nurturing a love for the game from a young age and ensuring the sport’s growth at grassroots levels.

A Premier Destination

Set to celebrate its grand opening in April, The Fort has already positioned itself as a vibrant hub for the pickleball community, blending sport, lifestyle, and innovation into a seamless experience. Beyond the courts, its lakeside entertainment complex offers dining, live music, and a retail experience that rounds out the enticing atmosphere.

The Fort is not just reshaping how pickleball is played; it's redefining the entire experience around the sport, making it more accessible and engaging for everyone. As pickleball continues to grow in popularity, The Fort stands at the forefront, leading the charge into the future of this dynamic game.