Supercent Launches Two Global AI Video Contests with $1 Million Prize Pool
Supercent Launches Two Global AI Video Contests
Supercent, a prominent player in the mobile gaming industry, has unveiled two exciting global contests aimed at creators who are eager to make their mark with AI technology. The contests, dubbed the AI Creator Challenge and Make AI Ads, Get Paid, are open for applications from October 27 to November 23 and feature a substantial total prize pool of $1 million.
Contest Details
The AI Creator Challenge is focused on creative storytelling. Participants are invited to submit one main story video paired with a short-form video that utilizes AI technology. The winning submissions will be featured on Supercent's official YouTube channel, which boasts 2.39 million subscribers and 400 million monthly views. Winners will be determined based on their performance over a 14-day period, driven by view counts and engagement metrics. The prize breakdown is as follows:
- - 1st Place: $5,000
- - 2nd Place: $3,000
- - 3rd Place: $2,000
Meanwhile, the Make AI Ads, Get Paid competition invites creators to produce AI-generated advertising videos based on Supercent's successful games. Participants can submit 15-30 second ads, which will be utilized in actual global advertising campaigns via Unity Ads. Each video that clears the initial screening will earn its creator $100, with no cap on the number of submissions allowed. This format enables participants to reap multiple financial rewards. The top three contributors in this contest will also receive cash prizes:
- - 1st Place: $5,000
- - 2nd Place: $3,000
- - 3rd Place: $2,000
In both competitions, beyond the cash incentives, all participants who successfully pass the first review will join Super Crew—Supercent’s official creator community. Membership in Super Crew grants individuals an official certificate and the chance to engage in AI video production projects that offer individual compensation. This initiative underlines Supercent's commitment to building lasting relationships with creators by offering more than just fleeting contests.
Supercent's Global Strategy
Supercent's approach to these competitions stems from the company's robust global operational capabilities. Unlike many companies that target the Korean market alone, Supercent actively pursues expansion through collaborations with developers, creators, and advertising partners across the globe. The company operates on an impressive $100 million annually for marketing, utilizing a Content-Tech model that fuses performance marketing, creative production, and data-driven experimentation. This approach allows Supercent to test and optimize a multitude of advertising creatives, enabling a comprehensive management of user journeys from advertisements to in-game experiences.
Given the rising prevalence of AI technology, Supercent seeks to break down barriers in the creative production field. The aim of these contests is to forge a system that recognizes AI-led innovations while rewarding creators for their contributions beyond mere engagement statistics. CEO Junsik Kong emphasizes that the company’s goal is to leverage its extensive global campaign operations to discover talent in the AI sphere and foster a creative ecosystem that translates creativity into real economic value.
“We've entered an era where anyone can become a creator thanks to advancements in AI technology,” CEO Kong stated. He reiterated the need for a solid foundation to genuinely recognize and reward the economic value of content, a concept that lies at the core of these competitions and the overarching Content-Tech strategy.
Supercent aims to initiate a new wave of success stories, merging the talents of creators with their technological prowess. The company has made great strides since its establishment in 2021, achieving over 1.3 billion cumulative downloads and ranking as the sixth largest global game publisher by downloads as of October 2025, alongside their flagship title Pizza Ready, which surpassed 300 million downloads in 2025.
For more information on the contests or to apply, potential participants can visit the official Supercent website at Supercent Official.
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Topics Entertainment & Media）
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