#Japan #Tokyo #Suntory #Mai Shiraishi #The Premium Malts

The Premium Malts Releases New Music Video Featuring Mai Shiraishi

On March 31, Suntory Ltd. is set to unveil an exciting new music video titled "The Time When The Malts Can Changes from Gold to Navy" on their official YouTube channel. This vibrant project stars popular actress Mai Shiraishi, who portrays a grown-up version of the beloved character known as "Premiere Nagigawa." The engaging song aims to highlight the transformation of The Premium Malts can from a golden hue to a navy shade, featuring catchy lyrics that resonate with the essence of change.

About the Music Video

The Premium Malts has undergone a significant makeover, refreshing both its packaging and taste to align with contemporary preferences. This change includes a striking new color scheme, where the base color of the can shifts from gold to navy. To embody this transformation, the original song focuses on the catchy theme of "from gold to navy" and "the can changes to navy," appealing to fans of the brand.

Set against a charming pink-themed backdrop, viewers will witness Shiraishi’s enchanting on-screen persona as she embodies the essence of this premium character. Her delightful singing voice coupled with the cheerful visuals ensures an entertaining experience for fans.

Character Overview

Time has passed, and Mai Shiraishi’s character, Hanako Nagigawa, emerges as a successful idol. Despite her achievements, lingering feelings for her childhood crush, Hanawa-kun, remain in her heart. The music video unfolds at a lively filming location for a new Premium Malts advertisement, where she hums her heartfelt emotions while transitioning from the dressing room to the stage. This beautiful and poignant romantic theme reflects the brand’s message of affection for those with unreciprocated feelings.

Captivating Set Designs

The sets were thoughtfully crafted with a pink motif that represents her character. Dressed in a pink blouse adorned with white frills and a long light-blue skirt, Shiraishi captures the nostalgic charm of her character with a modern twist. The set creatively illustrates Nagigawa's feelings, especially her schoolgirl crush, with elements like a handcrafted pink scarf and a stuffed dog, Amaryllis, adding layers to the setting.

Shiraishi’s Return to Music Videos

For Shiraishi, this marks a return to the world of music video filming after nearly six years since her time with the idol group Nogizaka46. Expressing her initial nervousness about reclaiming the spotlight, she quickly found her rhythm when the cameras started rolling. The shooting process involved innovative techniques such as filming at double speed to create a unique visual style that accentuates the choreography.

Memorable Dance Scenes

Shiraishi shines brightly on stage, showcasing her dance skills while donning reversible gloves and holding cans of The Premium Malts during the exciting chorus. As she sings and dances with enthusiasm, the atmosphere is electric, leading to rounds of applause and playful banter among the crew. The filming included various adorable gestures approved by the director, further adding to the enjoyment of the shoot.

Song Lyrics Preview

The songs lyrics explore the evolving feelings of love and aspiration, encapsulating Shiraishi’s character's journey:

"I am everyone's idol,
But deep down, I longed to be your special idol...
When the can of Premium Malts changes from gold to navy,
Will Hanawa-kun's feelings for me change as well?"

Where to Watch

The music video for "The Time When The Malts Can Changes from Gold to Navy" will be available on the Suntory official YouTube channel starting March 31 at 10 AM. Watch here!

Stay tuned for special marketing activities surrounding the release, including an official social media account giving insights into the character's thoughts, as well as outdoor ads anticipated to appear in Tokyo.

The Premium Malts brand aims to provide a sophisticated beverage experience, combining high-quality ingredients with innovative brewing methods, enticing fans of rich and satisfying flavors.

As Mai Shiraishi takes on the role of the mature Nagigawa, the collaboration between Suntory and this beloved character promises to be an exciting new chapter worth celebrating.