Huey Magoo's Expands its Reach in Texas and Alabama with New Restaurant Agreement

Huey Magoo's Expands into Texas and Alabama

Huey Magoo's, the acclaimed fast-casual restaurant chain known for its exquisite hand-crafted chicken tenders, has marked a significant milestone in its growth trajectory. The company recently signed a development agreement that will introduce twelve new restaurant locations, with plans to establish eight in the North Dallas area and four in Birmingham, Alabama. This expansion not only signifies the brand's increasing popularity but also reflects the confidence of experienced franchisees in the restaurant's potential.

Growth Strategy Driven by Franchise Expertise

According to Andy Howard, the President and CEO of Huey Magoo's, the agreement underscores the robust interest from seasoned multi-unit franchise operators. The newly-formed operating group, spearheaded by managing partners Abdhesh 'AJ' Jha, Abhisek 'AB' Rajput, and Gopal Patel, brings a wealth of experience in restaurant operations, real estate, and logistics. This background positions them well to leverage Huey Magoo's proven business model, which emphasizes quality and operational efficiency.

Howard expressed enthusiasm about welcoming the franchise group into the Huey Magoo's family, aiming to spread the brand's unique dining experience across new communities in Texas and Alabama. The entry into these markets marks a pivotal step in the brand's national expansion strategy, which aims to enhance local presence through a network of committed franchise owners.

Innovative Model and Menu Enhancements

The expansion comes on the heels of a transformative year for Huey Magoo's, which involved the introduction of a newly designed 1,500-square-foot restaurant prototype. This innovative model not only reduces initial construction costs but also enables the chain to tap into smaller real estate opportunities that were previously unfeasible. Moreover, the brand has rolled out a loyalty program, Magoo's Rewards, which quickly gained traction among customers, enhancing guest engagement and retention.

Additionally, innovations in the menu have been a focal point, introducing items like Grilled Tender Bites and an extended lineup of specialty handcrafted lemonades. These developments signal Huey Magoo's commitment to evolving its offerings while maintaining the high standards of quality that customers have come to expect.

Aiming for Major Milestones

Huey Magoo's ambitious plans project reaching 100 locations by the end of 2026, with over 85 restaurants already operational across 12 states. The brand has been recognized for its exceptional unit performance, boasting an average unit volume of $2.1 million, showcasing the efficacy of its franchise model.

Franchisees are encouraged to adopt a three-store commitment within a three-year period, fostering a solid local footprint. The ideal candidates for franchise opportunities are those with prior restaurant experience or those who can partner with individuals who do.

To find out more about investing in a Huey Magoo's franchise, interested parties can visit the company's franchise portal at hueymagoos.com/franchising.

Quality that Stands Out

Founded in 2004, Huey Magoo's has rapidly climbed the ranks as one of the fastest-growing fast-casual dining brands in the United States. Its reputation is built on an uncompromising commitment to quality—serving premium chicken tenders made from the tenderloin, which stands out as the best 3% of the chicken breast. To ensure unparalleled taste and texture, every tender is marinated for 24 hours before being hand-breaded or grilled, providing a culinary experience that is truly special.

Customers can personalize their meals with a variety of options, from fresh salads to gourmet sandwiches, alongside a selection of nine signature sauces. Meanwhile, house specialties like hand-spun chips and banana pudding further enhance the dining experience that Huey Magoo's promises to its patrons.

As Huey Magoo's continues its path of growth, it remains dedicated to supporting its franchisees, providing them with the resources and structure needed to thrive in the competitive fast-casual segment. Those interested in exploring their offerings can download the Huey Magoo's mobile app for convenient ordering and rewards tracking, ensuring that both new and loyal guests can access their favorite dishes easily.