Segway Powersports Unveils New Generation of Off-Road Vehicles at EICMA 2025
Introduction
Segway Powersports, a global leader in micromobility, motorsport, and consumer robotics, is set to showcase its latest innovations in the off-road vehicle segment at the prestigious EICMA 2025 (International Motorcycle and Accessories Exhibition) in Milan from November 4-9. The theme of this year’s presentation is “SHOCKWAVE INCOMING,” highlighting a cutting-edge range of off-road vehicles that integrate superior performance with smart technology.
The high point of this exhibit will be the debut of their newest flagship model, crafted for adventure seekers eager to share memorable experiences with family and friends. These new vehicles are engineered to tackle a diverse range of terrains – from muddy pathways to sandy deserts and dense forests – specializing in robust construction and high-performance capabilities derived from the latest off-road innovations.
Revolutionary Technology Features
Equipped with the Segway Smart Command system and a state-of-the-art 12.8-inch infotainment touchscreen, each ride transforms into an interconnected and intelligent experience. The new generation of vehicles will not only deliver robust power but also smart functionalities that allow riders to document their journeys, navigate tough terrains, communicate with others, and instantly share moments – all seamlessly integrated through a unified digital ecosystem designed for the modern adventurer.
This vehicle goes beyond being a mere machine. It’s a navigator, ally, and content creator rolled into one, enabling users to “Record, Navigate, Communicate, and Share.” It truly embodies intelligent off-road performance, representing the new age of intelligent riding.
Segway's Vision for the Future
Founded in 1999, Segway has always aimed to redefine the concept of personal mobility through innovation. Since its inception, the brand has worked towards merging technology with performance to deliver unique riding experiences across urban landscapes, natural terrains, and extreme conditions. Segway Powersports now looks towards the world of off-road adventures, combining advanced power systems, smart control technologies, and innovative designs to create high-performance All-Terrain Vehicles (ATVs), Utility Task Vehicles (UTVs), and Sport Side-by-Sides (SSVs).
Echoing its motto, “Fear No Place,” Segway enhances its lead in intelligent off-road mobility, delivering machines that allow riders to experience ultimate freedom without compromise. With a combination of cutting-edge technologies and proven safety engineering, Segway is pushing boundaries in the realm of smart and powerful off-road vehicles across America, Europe, Asia, and beyond.
Event Participation and Future Outlook
Attendees are invited to join the press conference on November 5 at 2:00 PM (Hall 18, Stand A74) for the global unveiling. The excitement is mounting–the power is awakened, and the shockwave is approaching!
For more information on Segway and its exciting vehicle lineup, visit
Segway Powersports. Segway has fundamentally shifted the landscape of micromobility since introducing its revolutionary Personal Transporter in 1999, sparking worldwide curiosity about the future of personal transport. Staying true to its motto “Simply Moving,” the brand aims to make the movement of people and goods easier, more efficient, and enjoyable. Over the decades, Segway has not only pushed boundaries in short-distance mobility and consumer robotics but consistently introduced new standards of innovation.
Today, as a global pioneer in micromobility, Segway’s offerings have vastly expanded beyond its original scope—from electric scooters and go-karts to electric bicycles, off-road vehicles, and personal robots—laying the groundwork for the future of mobility through cutting-edge products that reaffirm its role as a leader in how we move.