Jay Prasad Takes Charge as CEO of OWL AI for Enhanced Sports Intelligence
In a significant leadership change, OWL AI, a cutting-edge live intelligence platform for sports and entertainment, has announced the appointment of Jay Prasad as the new Chief Executive Officer. Prasad steps into the role following his predecessor Josh Gwyther, who had successfully spearheaded the company's innovative journey since its inception. Gwyther will transition into an advisory role after playing a pivotal part in establishing OWL AI's foundation.
Founded by Olympic champion Jeremy Bloom and launched from the X Games headquarters in Boulder, Colorado, OWL AI made headlines with its AI-powered judging platform introduced at the 2025 X Games. The company has made considerable strides, raising $11 million in its seed funding round led by S32 along with contributions from Menlo Ventures and Susa Ventures. What began as a tool for officiating has now evolved into a comprehensive live intelligence solution that enhances the understanding and production of live sports broadcasts.
Jay Prasad brings an extensive background with him, having held key positions in sports, media, and technology sectors. Before joining OWL AI, he served as CEO of Relo Metrics, where he led the company in becoming a frontrunner in computer vision and sponsorship intelligence. His previous experience also includes a strategic role at LiveRamp and being a founding executive at VideoAmp, which has been influential in transforming data measurement and infrastructure across media platforms.
As the new CEO, Prasad aims to refine OWL's strategy and usher in a new growth phase that prioritizes commercial expansion and strategic partnerships. He recognizes the untapped potential that live sporting events represent — this includes everything from officiating to production and branding opportunities.
"When we launched OWL AI, we envisioned not just eliminating human errors in officiated sports but building an intelligence layer for every live sporting event," Prasad stated, emphasizing the vast opportunity for capturing value across various aspects of live sports. The technology developed by OWL is already making waves among leagues, broadcasters, and event operators, extending its capabilities to AI-driven commentary, audience engagement, and advanced analytics.
The platform has impressed key stakeholders across professional sports and national broadcasts. Its ability to transform live video into actionable insights is proving vital in modern sports. With innovative features designed to improve officiating, streamline production, and create engaging fan experiences, OWL AI is positioned to redefine the live sports landscape.
Looking forward, Prasad's vision aligns with OWL AI's goal of becoming the underlying intelligence that will support the next era of sports and live media experiences globally. This ambition resonates with both Bloom's long-term strategic vision and Gwyther's earlier ethos of capturing real-time value through the integration of AI technology.
As the sports world continues to evolve, OWL AI's commitment to pushing the boundaries of what's possible in live intelligence will be tested. The excitement surrounding Prasad's leadership is palpable, and many are eager to witness how OWL AI will navigate its future as it enhances the modern sports viewing experience.
Founded by Olympic champion Jeremy Bloom and launched from the X Games headquarters in Boulder, Colorado, OWL AI made headlines with its AI-powered judging platform introduced at the 2025 X Games. The company has made considerable strides, raising $11 million in its seed funding round led by S32 along with contributions from Menlo Ventures and Susa Ventures. What began as a tool for officiating has now evolved into a comprehensive live intelligence solution that enhances the understanding and production of live sports broadcasts.
Jay Prasad brings an extensive background with him, having held key positions in sports, media, and technology sectors. Before joining OWL AI, he served as CEO of Relo Metrics, where he led the company in becoming a frontrunner in computer vision and sponsorship intelligence. His previous experience also includes a strategic role at LiveRamp and being a founding executive at VideoAmp, which has been influential in transforming data measurement and infrastructure across media platforms.
As the new CEO, Prasad aims to refine OWL's strategy and usher in a new growth phase that prioritizes commercial expansion and strategic partnerships. He recognizes the untapped potential that live sporting events represent — this includes everything from officiating to production and branding opportunities.
"When we launched OWL AI, we envisioned not just eliminating human errors in officiated sports but building an intelligence layer for every live sporting event," Prasad stated, emphasizing the vast opportunity for capturing value across various aspects of live sports. The technology developed by OWL is already making waves among leagues, broadcasters, and event operators, extending its capabilities to AI-driven commentary, audience engagement, and advanced analytics.
The platform has impressed key stakeholders across professional sports and national broadcasts. Its ability to transform live video into actionable insights is proving vital in modern sports. With innovative features designed to improve officiating, streamline production, and create engaging fan experiences, OWL AI is positioned to redefine the live sports landscape.
Looking forward, Prasad's vision aligns with OWL AI's goal of becoming the underlying intelligence that will support the next era of sports and live media experiences globally. This ambition resonates with both Bloom's long-term strategic vision and Gwyther's earlier ethos of capturing real-time value through the integration of AI technology.
As the sports world continues to evolve, OWL AI's commitment to pushing the boundaries of what's possible in live intelligence will be tested. The excitement surrounding Prasad's leadership is palpable, and many are eager to witness how OWL AI will navigate its future as it enhances the modern sports viewing experience.
Topics Entertainment & Media）
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