Greenberg Traurig Facilitates Acquisition of Puerto de Indias Gin by La Bevanda Holdings
Greenberg Traurig's Strategic Counsel for La Bevanda Holdings
In a significant move within the spirits industry, Greenberg Traurig, P.A. has expertly advised La Bevanda Holdings, a subsidiary of Licores de Guatemala, in its recent agreement to completely acquire Puerto de Indias, a highly regarded gin brand originating from Spain. The transaction marks a momentous step for La Bevanda Holdings as it increases its foothold in the global gin market, and is poised to unlock substantial growth opportunities for both companies.
The Transaction Overview
This acquisition involves La Bevanda Holdings purchasing 100% of Puerto de Indias from the Luxembourg affiliate of HIG Capital, a Miami-based investment firm. The completion of this agreement is anticipated to wrap up by the end of January, pending customary regulatory approvals. This strategic acquisition reflects La Bevanda's ambition to enhance its premium spirits portfolio while establishing a robust presence in the competitive gin sector.
The Greenberg Traurig team responsible for this advised the acquisition was led by Carol Barnhart, co-chair of the Miami Corporate Practice, along with Miami Corporate Shareholders Henry R. Roque and Arnaldo C. Rego, Jr., and Miami Corporate Associate Meryl Roux Jimenez. Their collective expertise contributed significantly to steering La Bevanda Holdings through this expansive deal.
Collaborative Legal Expertise
In addition to Greenberg Traurig's team efforts, Pérez‑Llorca, a Spanish law firm, provided co-counsel during the transaction. The Pérez‑Llorca team, composed of partners Javier Gómez, Juan Oñate, Cosme Colmenero, and Juan Jiménez-Laiglesia, along with associates Rodrigo Turcios, Dario Gonzalez Campos, Alessandro Mazza, Ane Corrales, and Teresa Álvarez, played a pivotal role in facilitating this international legal endeavor. Their comprehensive understanding of both Spanish law and the intricacies of the spirits market added a valuable layer of support to the transaction.
The Future of La Bevanda Holdings
This acquisition signals a new chapter in La Bevanda's journey as it positions itself prominently within the competitive landscape of premium spirits. By incorporating Puerto de Indias into its portfolio, the company aims to capture an even larger share of the gin market, a segment that has witnessed substantial growth and evolving consumer preferences.
While Puerto de Indias is renowned for its unique strawberry gin and other flavorful variations, the addition of this brand enhances La Bevanda's offerings and directly aligns with their strategy to adapt to contemporary market trends. The union is expected to foster innovations in product development, marketing campaigns, and distribution strategies that will appeal to gin enthusiasts globally.
Commitment to Excellence
Greenberg Traurig, LLP, known for its extensive legal expertise across 51 locations worldwide and comprising over 3,000 attorneys, remains committed to delivering top-tier legal services to its clients. Their recognition as a 2025 BTI “Best of the Best Recommended Law Firm” emphasizes their dedication to establishing trustworthy relationships and managing complexities within corporate law.
With a rich legacy in philanthropy and pro bono work, Greenberg Traurig underscores their holistic approach to client relations, marrying legal acumen with community stewardship. As La Bevanda Holdings embarks on this pivotal acquisition, the confidence placed in Greenberg Traurig's guidance exemplifies their reputation as leaders in corporate legal advisement.
As the spirits market continues to evolve, the intersection of law, business strategy, and consumer trends will remain more critical than ever. The partnership between Greenberg Traurig and La Bevanda Holdings represents a forward-thinking approach to navigating this dynamic landscape.
Conclusion
In conclusion, the acquisition of Puerto de Indias by La Bevanda Holdings, facilitated by the expert counsel of Greenberg Traurig and Pérez‑Llorca, propels both companies into a promising future. This transaction not only signifies a notable expansion for La Bevanda but also illustrates the importance of strategic legal partnerships in driving business success. As the deal approaches its closure, all eyes will be on the growth trajectory that this collaboration promises to deliver for both brands in the competitive world of spirits.