Alanna Steffens: New Partner at Attain Partners
In a significant milestone, Attain Partners has revealed the admission of Alanna Steffens to its partnership, effective April 1, 2026. This key promotion recognizes her unwavering commitment to fostering digital transformation through Salesforce initiatives, specifically within the realms of higher education, non-profits, and healthcare.
A Proven Leader in Digital Transformation
Alanna's journey with Attain Partners began in 2016 when she joined through an acquisition. Since then, she has played an integral role in amplifying the company’s Salesforce capabilities, establishing a reputation for leading complex, enterprise-wide transformation initiatives. Her efforts have facilitated modernization across organizations, improving engagement and decision-making processes while harnessing data-driven insights to drive positive outcomes.
Greg Baroni, the founder and CEO of Attain Partners, commented on Alanna’s promotion by saying, “We are proud to welcome Alanna to the partnership and look forward to her continued contributions to the firm's growth and success. She is a trusted advisor whose expertise bridges strategy and execution, ensuring that organizations achieve their missions effectively.”
Commitment to Client Success
Steffens has a remarkable ability to integrate strategy, technology, and execution to foster meaningful change. Recognized for guiding organizations through comprehensive modernization efforts, she enhances user experiences and improves data integrity, allowing leaders to make strategic decisions that yield long-term value. Under her leadership, Attain Partners has solidified its standing as a provider of end-to-end solutions that expedite time to market and fortify client success.
Alanna’s leadership style not only benefits her clients but also nurtures her teams. Reshma Patel-Jackson, Managing Partner at Attain, emphasized Steffens’s commitment to team development. “Alanna invests deeply in building the next generation of leaders,” she remarked. “Her keen insight into market trends enables her to create practical, innovative solutions.”
Community Engagement and Personal Philosophy
Beyond her professional endeavors, Alanna is dedicated to giving back to her community. She actively supports the American Heart Association, embodying her belief that success is most impactful when used to serve others.
“For me, becoming Partner is not just about my achievements,” Alanna reflected. “It reflects almost 15 years of growth and collaboration. It honors the people who have supported me on this journey and reinforces my responsibility to help shape the future direction of our firm.”
Recognized Excellence
Alanna Steffens’s exceptional contributions have not only earned her respect within Attain Partners but have also garnered recognition in the broader consulting community. She was honored as one of Consulting Magazine’s Top Consultants for 2025, highlighting her innovative leadership and the tangible impact she has had on her clients.
About Attain Partners
Located in McLean, Virginia, Attain Partners is a premier management and technology consulting firm. Specializing in education, non-profit sectors, healthcare, and local government, the firm is committed to helping mission-driven organizations achieve meaningful outcomes through strategic, technological, and data-driven approaches. For more information, visit
attainpartners.com.