Empowering Women Through the 'Emprende Mujer' Project by Sunset World Group

Empowering Women Through the 'Emprende Mujer' Project



In a significant initiative aimed at fostering talent and entrepreneurial spirit among its collaborators, the Sunset World Group has introduced the 'Emprende Mujer' (Women Entrepreneur) project in their hotels located in the stunning Riviera Maya. This project, launched in partnership with the Desde Cero Foundation and Cancun's DIF (National Institute for Comprehensive Family Progress), reflects the organization's commitment to creating opportunities that uplift women and enhance their skills.

The 'Emprende Mujer' project recognizes the importance of sharing knowledge and collaborating in the workplace. Women coworkers with particular expertise are encouraged to lead workshops for their peers. This unique approach not only allows participants to learn valuable skills but also paves the way for them to venture into entrepreneurship, thereby generating additional income for their families and communities.

The workshops cover a wide array of topics, promoting diverse skills that include entrepreneurship, makeup artistry, handmade candle production, glass cutting, weaving, and crafting eternal flowers. Additionally, participants will learn to create jewelry, engage in macramé, apply eyelash extensions, and even develop gift-making skills. The culmination of these workshops will see the products crafted by participants showcased and sold, reinforcing Sunset World Group's support for entrepreneurship.

Founded by pioneers of Cancun's tourism industry, Sunset World Group has over 30 years of experience in hospitality. The family-owned business is not only passionate about customer experience but also deeply committed to environmental conservation. The company has adopted an Energy Efficiency Program that prioritizes sustainable practices, including utilizing clean energy from local wind farms and geothermal plants, significantly reducing its carbon footprint.

Each of the six hotels operated by Sunset World Group in the region continuously updates their activity and gastronomy programs to ensure they provide memorable vacation experiences for guests and members alike.

The 'Emprende Mujer' project is an exemplary representation of how Sunset World Group is amplifying women's voices and reinforcing their roles as pivotal contributors to their households and communities. By encouraging the entrepreneurial spirit, they are not only enhancing individual skill sets but are also planting seeds of economic empowerment within their workforce and beyond.

As this project unfolds, it is expected to inspire many women to tap into their potential, fostering a culture of growth and development within the workforce. The initiative is a shining example of how companies can play a vital role in community development while offering fulfilling opportunities for personal and professional advancement.

In conclusion, the 'Emprende Mujer' project exemplifies Sunset World Group's dedication to women's empowerment and reflects the company’s holistic approach to fostering creativity and entrepreneurial spirit among its team members. It encapsulates a positive movement that resonates with the core values of community, togetherness, and sustainable development, ultimately contributing to a brighter future for all.

Topics People & Culture)

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