Loyalty Marketing Achieves 3 Consecutive Years of Excellence in Health Management

Loyalty Marketing's Commitment to Health Management

Loyalty Marketing (LM), headquartered in Shibuya, Tokyo, and known for its common point service "Ponta," proudly announces its recognition as a "Health Management Excellence Corporation 2026" in the large corporation category, marking the third consecutive year of receiving this prestigious certification as of March 2026.

The Health Management Excellence Certification System, implemented by the Ministry of Economy, Trade, and Industry, highlights corporations, both large and small, that excel in health management efforts tailored to local health challenges. This initiative is part of a broader strategy by the Japan Health Conference to promote health improvement across the nation. LM's corporate philosophy emphasizes contributing to a consumer society devoid of waste, aligning perfectly with its commitment to sustainable societal development. In 2023, LM implemented a health management policy aimed at fortifying the physical and mental well-being of its employees as a key theme for corporate growth.

As part of its strategic health management efforts, LM has focused on promoting specific health guidance aimed primarily at employees aged 40 and above, who are at a higher risk for lifestyle-related diseases. This initiative includes enhancing awareness and individualized guidance from the HR department based on results from regular health check-ups. These efforts have resulted in a significant increase in participation rates in health programs.

In addition to these health initiatives, LM continues to develop systems that allow employees to manage their work-life balance effectively, promoting well-being. This includes creating policies that support employees in balancing their professional and personal lives, ensuring a holistic approach to health management.

Moving forward, Loyalty Marketing is dedicated to further advancing its health management strategies. By fostering an environment where each employee can harness their potential and continue to grow, LM aims to contribute significantly to realizing a "waste-free consumer society." Through these ongoing initiatives, LM demonstrates its commitment not only to its workforce but also to the broader community, setting an example for other corporations to follow.

In conclusion, the recognition by the Japan Health Conference serves as a testament to Loyalty Marketing's unwavering commitment to health management. As they strive to maintain and improve the health of their employees, LM is paving the way for a sustainable future, ensuring that both their employees and the company as a whole can thrive in the years to come. Loyalty Marketing remains a leader in the commitment to well-being, not just as a business goal but as a fundamental aspect of its corporate identity.