#USA #CMO #Louisville #Schulte Hospitality #Anne Fischer

Schulte Hospitality Group Announces New Chief Marketing Officer

On April 15, 2025, Schulte Hospitality Group, a prominent player in hotel management and development, proudly introduced Anne Fischer as its new Chief Marketing Officer. With over two decades of experience in the hospitality sector, Fischer is anticipated to greatly impact Schulte's marketing initiatives, consequently steering the company towards its strategic growth objectives.

Anne Fischer: A Proven Leader

Anne brings a wealth of knowledge and expertise, having previously held leadership positions in renowned organizations. Most notably, she was the Chief Growth Officer at Wingstop, managing marketing and digital strategies for over 2,000 restaurants. Her prior experience as the Chief Marketing and Digital Officer at Papa John's International equipped her with the skills required to excel in competitive environments.

Throughout her remarkable career, Fischer has demonstrated her ability to drive brand evolution and customer engagement. Her tenure at The Walt Disney Company and SeaWorld Parks & Entertainment showcased her proficiency in leading digital transformations within iconic brands. "I am honored to join Schulte Hospitality Group at this pivotal stage of our growth journey," Fischer remarked, showcasing her eagerness to enhance brand portfolios and modernize marketing functionalities.

Strategic Vision for Growth

Darryl Schulte, the Chairman and CEO, expressed excitement about Fischer's appointment. “Her impressive track record of transforming brands through digital innovation aligns perfectly with our strategic vision,” he stated. Under her leadership, Schulte aims to elevate its marketing efforts, ultimately boosting customer engagement and driving exceptional results.

Fischer's hiring follows Schulte's partnership with 34th Floor Hospitality, an enterprise that enhances the company’s suite of offerings in the hospitality sector. This strategic collaboration underscores Schulte's commitment to leading the hospitality industry, particularly in the Luxury, Lifestyle, and Wellness domains.

A Focus on Guest Experience

Fischer intends to prioritize the guest experience across Schulte’s global footprint, consistent with the company’s generational commitment to hospitality excellence. Her vision includes modernizing marketing approaches while ensuring that the company retains its focus on delivering valuable experiences to both guests and partners.

As part of her agenda, Fischer aims to leverage data-driven insights to refine customer-focused strategies and develop new marketing campaigns that resonate in today’s dynamic market. By aligning customer engagement with evolving digital trends, she is poised to fortify Schulte's position within the hospitality landscape.

About Schulte Hospitality Group

Founded in 1999, Schulte Hospitality Group stands at the forefront of the hotel management and development sectors, overseeing more than 230 properties under esteemed brands such as Marriott, Hilton, IHG, Hyatt, and Graduate Hotels. With its headquarters in Louisville, Kentucky, and an additional office in London, Schulte is recognized for its high-touch client service and its focus on delivering measurable, top-line results to property owners. The Group's commitment to developing leaders within its teams further enhances its reputation for excellence.

In summary, Anne Fischer's appointment marks a crucial step in Schulte Hospitality Group's continuing evolution. With her extensive industry experience and a clear vision for growth and innovation, she is set to lead the company into a new chapter, characterized by enhanced brand value and an unwavering commitment to guest satisfaction.