#Japan #Tokyo #LINE Yahoo #Technology Partner #Dentsu Promotion Plus

Dentsu Promotion Plus Achieves Recognition in LINE Mini App Division

Dentsu Promotion Plus Inc., headquartered in Minato, Tokyo, has recently been awarded the status of 'Technology Partner' in the LINE Mini App sector of the LINE Yahoo Partner Program for the year 2025. This recognition highlights the company’s commitment to enhancing marketing solutions through innovative technology.

Overview of the LINE Yahoo Partner Program

The LINE Yahoo Partner Program is designed to strategically address marketing and customer experience (CX) challenges using LINE and Yahoo! JAPAN platforms. It recognizes specialized partners across several categories: Sales Partner, Technology Partner, Network Partner, and Adtech Partner, ensuring they can provide tailored assistance in various domains.

The categories include:

• - Sales Partner: This includes certified partners, store promotion partners, ads operation badge holders, and ads policy badge holders.
• - Technology Partner: Comprising several divisions, including communication, advertising, sales promotion, and the LINE Mini App sector.
• - Network Partner: Focused on LINE and Yahoo! advertising network partners.
• - Adtech Partner: Geared towards partners recognized for their effectiveness measurement capabilities.

Dentsu's Role as a Technology Partner

As a Technology Partner, Dentsu Promotion Plus will focus on providing technical support for marketing solutions centered on LINE Official Accounts, LINE Ads, LINE Applications, and, importantly, LINE Mini Apps. Through this partnership, Dentsu aims to drive the development of LINE Mini Apps that enhance user experience and contribute to digital transformation (DX) for businesses.

Commitment to Collaboration

This recognition is more than a title; it symbolizes the strengthened collaboration between Dentsu Promotion Plus and LINE Yahoo. The company is poised to tackle various customer challenges across promotional areas, leveraging their expertise to deliver exceptional results. By aligning efforts with LINE Yahoo, they anticipate creating innovative solutions that will significantly impact the marketing landscape.

In conclusion, Dentsu Promotion Plus’s appointment as a Technology Partner in the LINE Mini App sector reflects their dedication to advancing marketing technology and fostering effective partnerships. This strategic recognition sets the stage for exciting developments in the realm of digital marketing and customer engagement through LINE and Yahoo’s powerful platforms. As they embark on this venture, industry watchers will undoubtedly keep a close eye on the innovative solutions that will emerge from this partnership.