Natura Unveils New Governance Structure to Propel Future Growth and Innovation

Natura Announces a Major Overhaul in Governance for Future Growth

In a significant move to drive its next phase of development, Natura has recently announced a comprehensive restructuring of its Board of Directors and governance practices. This comes after a successful reorganization of its capital structure and aims to further boost the company's expansion efforts, particularly within the Latin American beauty and personal care market, where it holds a leading position.

In light of the impending expiration of the current Shareholders' Agreement, lasting ten years, the company's founders—Luiz Seabra, Guilherme Leal, and Pedro Passos—have forged a new agreement that reaffirms their commitment to Natura’s future while maintaining their existing shareholdings. This agreement not only solidifies the founders' dedication but also sets the foundation for a transformative governance approach that will support the company's ongoing strategic agenda.

As part of this governance overhaul, the Board of Directors will see an influx of new talent and perspectives. Fábio Barbosa, who has guided the company through many transitional stages, will step down as Chairman after completing the corporate streamlining. He will join the newly established Advisory Board alongside the founders, where his experience and dedication will be invaluable. The Advisory Board is designed to focus on safeguarding the company's core values, culture, and business methods, ensuring that they remain at the forefront of Natura's operations.

Taking the reins as the new Chairman of the Board will be Alessandro Carlucci, a veteran Natura executive with over two decades of experience in the company. His deep understanding of both Natura's legacy and the industry's dynamics will be crucial as the organization enters this new chapter.

The restructured Board will also include five new members who bring diverse expertise and experience to the table, further enriching the governance framework. Among the new appointees are Pedro Villares, Guilherme Passos, and Luiz Guerra, all of whom will work to build on the foundations laid by the founders while injecting new ideas and capabilities essential for Natura's growth.

Bringing additional support to this newly formed Board are Flávia Almeida and Gabriela Comazzetto, who will add critical skills necessary for executing the company's strategic initiatives. The seasoned Duda Kertesz and João Paulo Ferreira, who is also Natura's CEO, will retain their positions on the Board, ensuring continuity and depth of knowledge in company operations.

In tandem with these significant shifts, Natura announced a forthcoming minority investment from Advent International, a major global private equity firm. Advent's commitment to acquiring an ownership stake of 8% to 10% underscores confidence in Natura's growth trajectory and strategic direction. As part of this investment, Advent will gain the ability to appoint additional members to the Board, further integrating their insights and knowledge into Natura’s strategic planning and operational execution.

Fábio Barbosa expressed his optimism about the transition, stating, "Natura has completed a crucial phase in enhancing its structure. We are closing this chapter with a more agile and resilient company, and the planned transition is an exciting next step. I will continue working closely with the founders and the new board, ensuring we drive innovation and growth guided by the values that define Natura as a unique entity in our industry."

Founded in 1969, Natura has consistently been a leader in the cosmetics industry, recognized for its commitment to sustainability and social responsibility, having received accolades for its efforts in ESG and sustainability. The company has built a strong reputation through strategic relationships, particularly with Amazonian extractivist communities, ensuring a sustainable supply of unique natural resources.

As Natura embarks on this renewed journey, the combined strength of its experienced leadership team, committed founders, and support from strategic investors like Advent International positions the company not only for growth but also for sustained innovation in an evolving marketplace. The upcoming General Shareholders' Meeting on April 29 will further solidify these changes as Natura sets its sights on a robust future in beauty and personal care.