#Japan #Tokyo #Resonance #Hyeok #Matsuoka Sena

Matsuoka Sena's Journey in Korean Entertainment

Matsuoka Sena, an influential figure in the Japanese-Korean entertainment industry, is making waves with the upcoming digital release of Hyeok's second single, "Hand in Hand," on April 12, 2026. Following the success of Hyeok's debut single, "青春RIDE ON!," which was released in 2025, this new track aims to inspire courage and connection—important themes that resonate with many.

Matsuoka, who is now the CEO of Resonance, a Tokyo-based company she founded, has a rich history within the entertainment industry, especially in managing Japanese activities for Korean artists. One of the standout memories from her early career is managing Kim Jong-hoon's operations in Japan. This experience taught her the complexities and excitement involved in bridging cultural and linguistic gaps within the entertainment world.

After her time managing Kim Jong-hoon, Matsuoka further honed her skills at JYP JAPAN, where she worked on various artist-related projects. Continuing her trajectory in the industry, she later joined HYBE JAPAN during its formative stages, where she contributed to various innovative projects. Throughout these experiences, Matsuoka learned about the operational structures, speed, and approaches of large organizations while also feeling the emotional distance that can grow as organizations expand.

Matsuoka's decision to strike out on her own stemmed from a desire for closer connections with her art and audience. She wanted to create meaningful experiences rather than just polished products. This idea is reflected in the name of her company, Resonance, which signifies a deep emotional connection rather than mere consumption. To her, entertainment should evoke feelings and be heartfelt rather than just be something to sell.

The creation of "Hand in Hand" stands as a testament to Matsuoka's vision. She emphasizes that the collaboration between artists and creators is vital in producing authentic art. The song features creative contributions from artists like ZEN and ilica. Innovative communication with Hyeok allowed the track's themes and expressive direction to be harmonized beautifully, resulting in a piece that reflects Hyeok's true self—capturing the essence of it being an organic creation.

At its core, "Hand in Hand" addresses the themes of connection and the courage to take the first step. Matsuoka reflects that often, it is not major changes but the small initial steps that present the biggest challenges. These little steps can be inspired by connections to others and the presence of someone significant in our lives. Through this track, she hopes to motivate listeners to move forward even just a little, encouraging a journey of personal growth and exploration.

Looking ahead, Matsuoka acknowledges that Resonance is still in its infancy, a work in progress. This status gives the company space to grow and innovate rather than conform to overly polished structures, emphasizing the importance of continuous challenges. Matsuoka's earnest goal is to deliver impactful experiences through entertainment that leaves a lasting impression on people's lives.

Company Overview

• - Company Name: Resonance, Inc.
• - CEO: Matsuoka Sena
• - Location: Minato, Tokyo
• - Business Activities: Artist management, event production, music production, and Korean-Japanese entertainment initiatives.