Lazydays and General RV Finalize Strategic Transaction in Mesa, Arizona
Lazydays and General RV Complete Mesa, Arizona Transaction
In a significant move within the RV industry, Lazydays Holdings, Inc., a well-known name in the sector, has successfully concluded an asset sale of its Mesa, Arizona location to General R.V. Center, Inc. This transaction represents a strategic decision to further enhance both companies' operational objectives and market presence, particularly as General RV expands its footprint into Arizona.
General RV, led by CEO Loren Baidas, expressed enthusiasm about entering the Arizona market, stating, "Introducing General RV to a new state is always exciting... we are looking forward to leveraging what we've learned [from our Utah Supercenters]." This new venture is anticipated to bring the same level of exceptional customer service and an extensive RV selection that General RV is known for. Baidas highlighted the successful growth of General RV across multiple states, which includes more than 20 locations in the U.S., and the expected benefits from their experiences in Utah, which they aim to replicate in Arizona.
The sale marks a pivotal step for Lazydays amidst its operational turnaround efforts. Interim CEO Ron Fleming acknowledged the swift nature of the transaction, saying, "We have completed our previously announced asset sale... This transaction furthers our commitment to rightsizing our dealership footprint and continuing our operational turnaround plan." The company is now focused on completing two additional divestitures in Longmont, Colorado, and Fort Pierce, Florida, in the near future.
General RV has seen remarkable expansion in recent years, nearly doubling its Supercenter locations nationwide. The company offers a diverse range of RVs including everything from affordable travel trailers to luxurious motorhomes. This growth places General RV as a significant player in the RV market, and their first location in Arizona is expected to create new opportunities for local customers.
Lazydays, established in 1976, has built a strong reputation in the RV industry by providing exceptional sales, service, and overall ownership experiences. It has become a trusted partner for families and individuals seeking adventure on the road. Their extensive offerings include a variety of RV brands from premier manufacturers, state-of-the-art service facilities, and a wide array of RV accessories and parts. Its ongoing commitment to excellence distinguishes Lazydays as a preferred destination for RV enthusiasts.
As both companies move forward, they uphold a shared goal of enhancing customer experiences in the RV sector. General RV's CEO reflects a positive outlook, stating, "We appreciate the collaboration by the Lazydays team to help us achieve this." Meanwhile, Lazydays plans to continue its operational restructuring to optimize its dealership strategy as it adjusts its market focus. This transaction, along with the expected completion of further divestitures, highlights both companies' adaptive strategies in a competitive market.
The outcome of this deal remains positive, promising new beginnings for both Lazydays and General RV. As they embark on their respective journeys, RV enthusiasts in Arizona and beyond can look forward to enriched service offerings and a wider selection of recreational vehicles that meet their diverse needs.
In conclusion, this significant transaction not only marks a new chapter for General RV in Arizona but also indicates Lazydays's ongoing dedication to refining its business model in the ever-evolving RV landscape. Customers can anticipate enhanced experiences as both companies leverage their strengths and adapt to the demands of the marketplace. With General RV's entry into Arizona, the RV community stands to benefit from increased access to quality products and services tailored to a variety of preferences and budgets.