CJ 4DPLEX Celebrates Record Memorial Day Weekend Box Office with 4DX and SCREENX Formats
CJ 4DPLEX Achieves Record Box Office on Memorial Day Weekend
CJ 4DPLEX has achieved an unprecedented Memorial Day weekend, raking in an impressive combined domestic box office total of $4.4 million across its 4DX and SCREENX formats. This not only marks the company’s biggest weekend of 2025 but also sets a precedent for both formats, illustrating the immense draw of enhanced cinematic experiences.
The record-breaking figures were propelled by two major films: Disney’s Lilo & Stitch and Paramount’s Mission: Impossible – The Final Reckoning. The 4DX format alone generated $2.9 million, with Lilo & Stitch contributing a remarkable $2.2 million. This achievement secured it the title for the highest Memorial Day opening ever for a 4DX film. Meanwhile, the SCREENX format attributed $1.5 million to the weekend tally, surpassing the previous record held by Top Gun: Maverick.
Don Savant, the CEO and President of CJ 4DPLEX America, expressed his pride in the company's growth. “This record-breaking weekend shows just how far our premium formats have come in delivering next-level theatrical experiences.” He highlighted the contrasting experiences offered by the two films showcased during the holiday weekend—Lilo & Stitch presenting a comedic, heartwarming journey, and Mission: Impossible delivering thrilling stunts.
Immersive Formats Transform Cinematic Experience
CJ 4DPLEX’s 4DX format revolutionizes traditional movie viewing by incorporating environmental effects such as motion, scent, wind, fog, and even lightning to enhance the audience's connection to the on-screen action. This multi-sensory approach allows moviegoers to feel and experience films in ways that were not previously possible. In total, the 4DX format has over 790 auditoriums located in more than 70 countries world-wide.
The SCREENX format, on the other hand, extends the visuals onto the side walls of the theater, creating a breathtaking 270-degree immersive experience. Savant noted, “The submarine sequence in Mission is one of the most breathtaking scenes we've ever seen in SCREENX. It's a perfect example of how SCREENX transforms incredible filmmaking into an experience you can only have in our theaters.” Currently, more than 370 SCREENX auditoriums are active in 40 countries, drawing audiences into the narrative like never before.
The weekend’s stellar performance is not just a win for CJ 4DPLEX but signifies a return of audiences eager for innovative cinema experiences after an extended period of pandemic-related closures and restrictions. The success of high-profile titles like Lilo & Stitch and Mission: Impossible demonstrates an appetite for both light-hearted fun and thrilling escapism, making this Memorial Day one to remember.
Future Prospects for CJ 4DPLEX
With this monumental weekend under their belt, CJ 4DPLEX looks forward to an exciting summer. As more blockbuster titles roll out, the company remains committed to enhancing the viewing experience and pushing the boundaries of film technology. Savant concluded with optimism about the future, stating, “We’re thrilled with these results and excited for what's ahead this summer.”
In summary, CJ 4DPLEX not only broke box office records but also reinforced its position as a pioneer in cinema technology, ensuring that audiences get to enjoy stories in ways that are truly extraordinary.
Both Lilo & Stitch and Mission: Impossible – The Final Reckoning are currently showing in 4DX theaters, with Mission Impossible also available in various SCREENX venues across the U.S. and Canada.
About CJ 4DPLEX
CJ 4DPLEX is recognized as a leader in innovative cinema technologies, headquartered in Seoul with additional offices in Los Angeles and Beijing. Its cutting-edge formats such as SCREENX, 4DX, and Ultra 4DX provide audiences with unparalleled film viewing experiences. As part of the CJ Group, which encompasses various entertainment giants including CJ CGV (the fifth-largest theater chain globally) and CJ ENM, the company is continuously shaping the future of cinema.