#Japan #Tokyo #ClaN Entertainment #Self-Identifying Shima Enaga #VTubers Collaboration

Exciting Collaboration: Pop-Up Shop in Shibuya

From August 21 to August 30, 2026, HMV & BOOKS SHIBUYA will host a unique pop-up shop featuring the character 'Self-Identifying Shima Enaga' alongside 20 popular VTubers. Organized by ClaN Entertainment, the event promises an engaging experience filled with creativity, merchandise, and live interactions.

Pop-Up Shop Details

The event will be set up in the 6th floor pop-up space of HMV & BOOKS SHIBUYA. This collaboration, known as the 'Self-Identifying Shima Enaga Friendship Project', will allow attendees to enjoy a physical retail experience with their favorite characters and VTubers. During the pop-up shop, special digital monitors will display various VTubers serving as virtual shopkeepers, creating a fun atmosphere for fans to engage with.

Special Daily Appearances

Each day throughout the shop’s duration, a different VTuber will appear on the store monitors to engage with guests. This interaction will offer a unique opportunity for fans to speak directly with their favorite online personalities.

• - August 21 (Fri): 18:00-18:45 Sangen Shirabe, 19:15-20:00 Otea Matabi
• - August 22 (Sat): Various appearances including Nephla and Hoshikage Lapis, among others.
• - August 30 (Sun): The finale will feature a live event with all 20 VTubers in attendance to showcase their original creations of 'Self-Identifying Shima Enaga'. The event encourages participation to judge which design is the cutest!

Finale Live Event

On the last day, attendees are invited to a special live event where the VTubers will reveal their unique versions of 'Self-Identifying Shima Enaga.' Guest participation will determine the winner of the cutest creation. Additionally, there will be a raffle for signed merchandise, ensuring plenty of excitement on the final day.

Event Details

• - Date: August 30, 2026
• - Time: 12:00 - 19:00 (4 sections, each lasting one hour)
• - Location: HMV & BOOKS SHIBUYA 5F Event Space B
• - A ticket will be provided for anyone spending over 8,800 JPY at the pop-up shop. For every 13,200 JPY spent, attendees will receive a raffle ticket for signed merchandise.

Exclusive Merchandise

A range of exclusive products featuring newly illustrated designs will be available for purchase, including:

• - Acrylic Plates: 6,600 JPY (5 designs)
• - Plate Acrylic Stands: 3,300 JPY (20 designs)
• - Tapestries: 3,300 JPY (24 designs)
• - Random Can Badges: 660 JPY (5 badges per group)
• - Random Trading Cards: 880 JPY (1 secret card per group)

Merchandise will be available until sold out, and designs may vary.

Bonuses and Gifts

During the event, customers can receive bonuses based on their spending:

• - For every 2,200 JPY spent, attendees receive a random postcard.
• - An 8,800 JPY purchase grants access to the live event.
• - Every 13,200 JPY spent issues a raffle ticket for signed merchandise available during the live event.

Upcoming Online Shop

After the pop-up, an online sale of collaboration merchandise will take place. Details will be announced later on ClaN Entertainment's official social media channels.

About 'Self-Identifying Shima Enaga'

This character represents individuals who identify as 'Shima Enaga,' a kind of long-tailed tit, despite not being one. It offers a creative twist on self-identification in a fun and engaging universe.

For more information about 'Self-Identifying Shima Enaga', check the following links:

• - YouTube
• - Instagram
• - Twitter
• - TikTok

This event reflects ClaN Entertainment’s mission to create unique and transformative entertainment experiences, enhancing the connections between influencers and their audiences.