The Launch of 'Melody of Meiji' and Kento's Special Role
In a musical celebration of heritage, Meiji Co., Ltd. proudly announces the debut of the 'Melody of Meiji' project, featuring a collection of twelve illustrious artists, culminating in a tribute to Meiji's iconic Milk Chocolate. Kento, the exciting singer from Kocchi, will be taking the spotlight starting January 13, 2026, marking not only the launch of the program but also a personal milestone as he turns 30 this year, paralleling Meiji Milk Chocolate's upcoming 100th anniversary.
A Generational Celebration
The 'Melody of Meiji' features generations of talent coming together to sing the beloved theme song composed by Takumi Izumi. These performances will be released monthly on a dedicated website. Kento is the fifth artist to participate, and his collaboration comes after fans have enjoyed pieces from renowned artists such as Akina Nakamori, Hiroshi Itsuki, Toshi-LOW from BRAHMAN, and the popular Z-generation group, FRUITS ZIPPER. Each artist having significant ties to the chocolate further enriches this musical journey.
Celebrating with Kento
In a special interview to coincide with the video release, Kento shared personal memories tied to adulthood, touching on his thoughts as he embraces turning 30, as well as his aspirations for the year ahead. He reveals a whimsical side, expressing curiosity about trying new hair colors and diving deeper into his music and artistry.
Concurrently, on the same day (January 13, 2026), a unique advertisement will be featured in the Yomiuri Shimbun. This retro-style advertisement showcases the only red package ever produced by Meiji Milk Chocolate, connecting the past with present through stories that evoke nostalgia and love, deeply reminiscent of a mother's care.
More About 'Melody of Meiji'
The project is not only a celebration of Kento's milestone but is also a lead-in to the 100th anniversary of Meiji Milk Chocolate, occurring on September 13, 2026. This branding has continued to touch the hearts of many, and through the 'Melody of Meiji,' the legacy of both the product and its association with joy, love, and creativity is being passed on.
Closing Thoughts
As Kento prepares to step into a new decade of life, he acknowledges the sweetness of his journey and the importance of the Meiji brand that has been part of many people's lives since its inception in 1926. His connection with Meiji Milk Chocolate goes beyond mere enjoyment; it reflects moments of joy, creations, and heartfelt memories from his childhood.
This project promises to be a heartwarming reminder of both the potent legacy of Meiji Milk Chocolate and the fresh vibrancy that Kento brings to the table, making it yet another memorable highlight in Japan's musical tapestry.
Stay tuned for more updates on the 'Melody of Meiji' and visit the special website for insights into this beautiful marriage of music and nostalgia.
Official Links
The journey ahead is filled with sweetness thanks to stories, songs and the enduring legacy of Meiji Milk Chocolate.