Activate Launches Its First-Ever Entertainment Experience Location in Germany

Activate Launches in Berlin

Activate, a name synonymous with innovative entertainment experiences, has officially opened its doors in Berlin, marking its first venture into Germany and the greater DACH region. Located in the bustling Mall of Berlin, this expansive venue spans over 10,000 square feet and is designed to deliver an engaging and dynamic experience for visitors.

In collaboration with VRex Entertainment and Sounds Fun Entertainment, Activate Berlin features 11 thematic game rooms, packed with a remarkable array of more than 800 challenges across various levels. This milestone is not just significant for the company but signifies a new era of social entertainment in Germany, tailored to harness the country's strong gaming culture.

A New Era of Social Gaming

Using advanced RFID technology, Activate enhances the gaming experience by allowing players to track their progress as they navigate through different rooms. Each participant can unlock various achievements and earn rewards, creating an immersive environment that encourages team collaboration and friendly competition.

The game rooms are crafted to test both physical and cognitive abilities through fast-paced challenges that focus on speed, coordination, and problem-solving skills. Ideal for groups ranging from two to five players, it’s a unique opportunity for friends, family, or work teams to connect, challenge one another, and build lasting memories together.

Christian Ebster, Co-Founder of VRex Entertainment, expressed enthusiasm about this opening, stating, "Germany has a vibrant culture of social entertainment, and we believe Activate offers a fresh take on that culture, providing a platform for teams to not only engage but also compete in an exhilarating environment.”

Jeremiah Sizemore, representing Sounds Fun Entertainment, echoed this sentiment by highlighting their excitement over entering the German market. “From the start, we recognized the potential to introduce Activate to Germany with a local partner who understands both the experience and market dynamics. The journey with VRex has been enriching, and we look forward to expanding throughout Germany.”

Expansion Plans in Germany and Beyond

The Berlin location is just the beginning, with more establishments scheduled to open in the near future across the DACH area. A new venue in Fürth is set to debut later this month at the Next Level Funpark, boasting 12 game rooms. This will be followed by the opening of a location in Wiesbaden’s Lili Mall in November and another site in Vienna during the spring of 2027. With ambitions to extend further, plans for additional establishments in Switzerland are also underway, indicating the company's aggressive growth strategy in Europe.

Activate's unique blend of technology and live-action gaming is redefining entertainment, combining elements of gaming, exercise, and social interaction into a singular event. Adam Schmidt, Co-Founder and CEO, aptly notes, “We designed Activate to feel like a game, a workout, and a party all rolled into one. Germany's thriving gaming scene presents an incredible opportunity for players to engage with Activate.”

As Activate settles into its new base in Berlin, excitement builds around the unique offerings that await visitors. This latest location promises a fun experience tailored not only to gamers but also to those looking to enjoy an afternoon filled with thrilling activities.

For more information about Activate and to stay updated on future openings, visit activate-games.de or follow them on social media @activategames on Instagram and TikTok.

About Activate
Headquartered in Winnipeg, Canada, Activate has quickly risen to prominence as North America's fastest-growing entertainment experience, boasting 80 locations across numerous countries including Canada, the U.S., Denmark, and now Germany. Each site invites players into a world where reflexes, quick thinking, and teamwork are essential for success.

With its commitment to innovation, Activate is forging a new path in the entertainment landscape, offering a diverse range of experiences designed to bring people together and create unforgettable memories.