Friendly Honda Unveils Revamped Showroom with Grand Ribbon Cutting Ceremony

On May 8, 2025, Friendly Honda, a staple in the Mid-Hudson Valley for more than five decades, marked a significant milestone with the completion of a multi-million-dollar showroom renovation. This ambitious project, located on the busy Route 44 in Poughkeepsie, was celebrated with a lively ribbon-cutting ceremony attended by employees, senior executives from American Honda, and notable local figures.

The occasion marked not just a display of new facilities but also a reaffirmation of Friendly Honda's enduring commitment to the community. Eric Kahn, the owner of Friendly Honda and the CEO of the Friendly Auto Group, expressed his team's excitement. “We are incredibly excited to unveil our renovated showroom, which reflects our dedication to providing not only high-quality vehicles but also an exceptional environment for our customers and staff,” he stated.

The last major renovation of the showroom took place in 2003, making this new upgrade long overdue. The latest remodeling involved extensive interior renovations and an eye-catching new exterior façade. Designed with the customer experience in mind, the new layout features contemporary workspaces, up-to-date technology, and comfortable seating areas, all contributing to a streamlined and pleasant shopping experience.

The event not only highlighted the new facilities but also featured speeches from several prominent figures, including Keith Antolik, the American Honda Northeast Zone Manager, and Sue Serino, Dutchess County Executive. As these leaders shared their insights, guests enjoyed a tour of the newly embellished showroom and a delightful light lunch.

This renovation sets Friendly Honda apart from its competitors in the region. It emphasizes the company's commitment to merging quality vehicles and customer satisfaction in an inviting atmosphere. The showroom redesign intends to be not just a place to sell cars but a destination that fosters relationships with clients through excellent service and modern facilities.

Friendly Honda’s reputation in the region is well established, as it has accumulated numerous accolades, including Honda's President's Award for outstanding customer service and overall performance—an honor it has received ten times. This commitment to excellence resonates with customers, ensuring that Friendly Honda remains the highest-volume dealership in the Mid-Hudson Valley, which encompasses Dutchess, Orange, Ulster, and Putnam counties.

After the ceremony, many attendees were seen mingling with the Friendly Honda team, reinforcing personal connections that have been built over the years. The spirit of community and a shared vision for the future were palpable, highlighting not only the business success of Friendly Honda but also its impact on the livelihoods of its customers.

For anyone interested in learning more about the newly renovated showroom or the recent event, Tom Morel, the Marketing and Communications Manager at Friendly Honda, can be contacted for further information. With its revised showroom, Friendly Honda is poised to continue its tradition of excellence and to enhance the car-buying experience for many more years to come.

In summary, the ribbon-cutting ceremony at Friendly Honda was not just a celebration of a new physical space but a reaffirmation of the values and commitments that have made the dealership a beloved institution in Poughkeepsie and beyond. As it moves forward in this modernized facility, the brand is set to pave the way for innovative customer interactions, building upon a longstanding legacy of both friendly service and quality assurance.