Bloomerang Introduces Innovative Giving Statements to Boost Donor Engagement

Bloomerang Launches Innovative Giving Statements Feature

In a significant development for nonprofit organizations, Bloomerang has unveiled an innovative feature within its platform aimed at enhancing the way nonprofits engage with their contributors. The industry-leading donor, volunteer, and fundraising management platform has introduced expanded functionality for its Giving Statements feature, allowing organizations to showcase not only monetary donations but also volunteer hours and in-kind contributions.

A Comprehensive Year-End Summary

The new functionality enables nonprofits to compile a comprehensive year-end summary that includes various types of support, such as volunteer services, non-monetary donations, and traditional financial contributions. This holistic approach to acknowledging support not only meets IRS requirements for tax documentation but also emphasizes the importance of all forms of giving in advancing nonprofit missions.

"Every contribution counts, whether it is a donated hour or a financial gift," said Dennis Fois, Chief Executive Officer of Bloomerang. This sentiment underscores the platform's commitment to providing tools that evolve alongside nonprofit needs in an increasingly competitive fundraising landscape.

Streamlining Gratitude and Engagement

One of the primary benefits of the enhanced Giving Statements feature is its ability to streamline the process of expressing gratitude to donors. With approximately 74% of donors not expecting to receive a thank-you for their contributions, this new feature provides a unique touchpoint for nonprofits. By delivering personalized giving summaries via email, organizations can better steward their relationships with supporters and highlight the impact of their generosity.

Additionally, Bloomerang's system allows for the efficient generation of these summaries with just a few clicks, saving nonprofits valuable hours of manual work. This efficiency ensures that organizations can focus more on their mission rather than getting bogged down in paperwork.

Inspiring Ongoing Generosity

The potential for these statements to inspire ongoing giving is significant. By effectively showcasing how a donor's support has made a tangible impact, nonprofits can motivate contributors to continue their support, as well as explore new avenues for giving. This aligns perfectly with the current trends in donor behavior, where individuals are increasingly seeking deeper connections with the causes they care about.

Tammy Hammond, Chief Product Officer at Bloomerang, emphasizes, "Nonprofits face the challenge of providing timely year-end statements during a hectic tax season. Our solution not only simplifies this process, but it also broadens recognition of all types of support, fostering closer connections with supporters without adding extra burdens on nonprofit staff."

Boosting Nonprofit Performance

The introduction of these Giving Statements is not just about relationship-building; it also reflects a strategic approach to enhancing nonprofit performance. Bloomerang reports that organizations utilizing its platform have seen increased recurring donations by 25% and a growth of 15% in their donor base. By assisting nonprofits in raising 26% more, the feature stands as a testament to the positive impact of effective donor engagement strategies.

As Bloomerang continues to innovate, it reaffirms its commitment to empowering nonprofits across the country. This includes providing essential tools and support that facilitate the growth of donor relationships, ultimately enabling organizations to thrive. For more information about the Bloomerang Giving Platform and to explore other features and updates, visit Bloomerang's website.

Conclusion

As the nonprofit sector continues to adapt to changing donor expectations and needs, Bloomerang's latest feature is poised to make a lasting impact. By inspiring ongoing philanthropy and simplifying the process of donor engagement, it paves the way for nonprofits to not only achieve their current missions but also cultivate a sustainable future of giving.