Pomerantz Law Firm Alerts Zeta Global Holdings Shareholders About Class Action Lawsuit and Key Deadlines

Pomerantz Law Firm Takes Action Against Zeta Global Holdings Corp.



In a significant development in the financial and legal sectors, the Pomerantz Law Firm has announced the launch of a class action lawsuit against Zeta Global Holdings Corp. (NYSE: ZETA). This legal action comes as a response to concerns raised regarding potential securities fraud and other unethical business practices allegedly employed by the company.

Background of the Lawsuit



Pomerantz LLP, a prominent name in corporate litigation, has drawn attention to potential wrongdoing at Zeta Global Holdings. According to their announcement, investors who have experienced losses due to their investment in Zeta may be eligible to participate in the class action. Shareholders are encouraged to reach out to the firm’s representatives, including Danielle Peyton, to discuss the details of the lawsuit and their potential involvement as lead plaintiffs. Interested parties can contact the firm directly by phone or email.

The central issues surrounding the lawsuit stem from a report published by market research group Culper Research in November 2024. The report, which was critical of Zeta Global, alleged that the company's integrity was compromised by dubious business practices. Specifically, it accused Zeta of operating within a dual-role system concerning third-party contracts that manage consumer data. This setup has been characterized as one that falsely inflates revenue figures, potentially engaging in a practice referred to as “round-tripping.”

Moreover, the report claimed that Zeta relied heavily on deceptive websites to collect its customer data. These so-called

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