Natracare Releases PFAS-Free Baby Wipes: A Safe Choice for Parents Concerned About Chemicals

Natracare's Commitment to Safe Baby Products



In recent months, headlines have been rife with concern about major baby wipe brands facing lawsuits over the presence of toxic chemicals known as PFAS, or "forever chemicals." This growing alarm has prompted many parents to reconsider their choices in baby care products. Enter Natracare, a company committed to providing eco-conscious and non-toxic alternatives. Recently, Natracare announced its baby wipes have been independently tested and confirmed to contain zero trace of harmful PFAS chemicals.

What Are PFAS?



PFAS, which stands for per- and polyfluoroalkyl substances, are a group of man-made chemicals that have been shown to accumulate in the human body over time and have been linked to serious health issues, including cancer, hormonal disruption, and reproductive harm. Parents want to ensure that the products they use on their infants are safe, especially as the state of Pennsylvania pushes forward legislation to ban these dangerous substances in consumer goods.

Natracare's Lab Results



Natracare took a proactive approach by conducting comprehensive testing on its baby wipes. The company adhered to stringent standards such as EN 17681-22022, ISO 23702-12023, and EN 17681-12025, examining the wipes against 175 different PFAS variants. The outcome? A clean slate, confirming that their product is free from these hazardous chemicals. "When it comes to what touches a baby's skin, there should never be shortcuts that allow for forever chemicals to be used," stated Susie Hewson, founder of Natracare.

A Call for Safe Choices



Parents need assurance about the safety of their children's products. Natracare is dedicated to this cause. As Hewson pointed out,  parents worldwide have PFAS in their bloodstream, highlighting the urgency of making conscious choices regarding everyday products. The company advocates for consumer education and necessary legislative action to safeguard public health and the environment.

Natracare's Vision



Since its inception in 1989, Natracare has promoted certified organic, plastic-free, and toxin-free period products. With this commitment to sustainability, the brand is not just about creating products but leading a movement towards greater environmental responsibility. Their baby wipes are not only designed to be safe and effective for sensitive skin but also carry certifications attesting to their eco-friendly nature, including being EWG verified and biodegradable.

Conclusion



Natracare stands out in a crowded market by prioritizing safety and sustainability in its product offerings. With lab results backing their claims, parents can be confident in choosing Natracare wipes as a better alternative for their children. The brand embodies a commitment to ensuring that personal care is both safe and environmentally friendly, proving that they truly are as clean as a baby's bottom.

In a time of heightened awareness about product safety, Natracare's messaging is a breath of fresh air. Their stance against harmful chemicals sets a precedent for other brands to follow, ultimately giving consumers a powerful choice when it comes to baby care essentials.

Topics Consumer Products & Retail)

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